Job Description

My client is looking for a results-oriented and data-savvy

Digital Marketing Manager

to take ownership of their digital marketing strategy and execution. In this role, you will drive measurable growth through high-impact campaigns across channels such as paid media, SEO/SEM, email marketing, and web optimisation. Your focus will be on scaling demand generation, improving lead quality, and optimising performance marketing initiatives.



This role would suit a strategic thinker with hands-on experience in B2B digital marketing within the

payments, or Fintech,

sectors.





Responsibilities:-

Plan, launch, and continuously optimize digital marketing campaigns across a wide range of channels - including web, lifecycle, SEO/SEM, display, social, and retargeting to drive full-funnel growth from awareness to conversion and retention. Monitor, analyse, and adjust campaign performance to maximise ROI, lead quality, and conversion rates. Oversee budget allocation across channels to maximise efficiency and deliver strong ROI. Collaborate with content and design teams to produce compelling ad creatives, landing pages, and copy optimised for conversion. Conduct A/B tests on ad creatives, landing pages, and messaging to enhance campaign effectiveness.

Requirements

5+ years of experience in digital marketing, with a strong emphasis on managing paid media campaigns within a B2B environment. They provide expertise in SEO/SEM and a range of paid acquisition channels, including social, search, and display advertising. Strong analytical skills with the ability to identify trends, uncover insights, and translate data into impactful marketing strategies. Self-motivated and proactive - capable of driving both strategic planning and hands-on execution. Experience using marketing and analytics tools (eg, HubSpot, GA4, Google Tag Manager, LinkedIn Campaign Manager, etc.). Knowledge of CRM, marketing automation, and customer segmentation strategies. Excellent communication and collaboration abilities, with experience working across cross-functional teams. Fluent in English.

Assigned Recruiter(s)


Lisa Gambino
Date Opened


07/12/2025
Work Experience


4-5 years
Industry


Financial Services
Expertise


Commercial
City


Dubai
State/Province


Dubai
Country


United Arab Emirates
Zip/Postal Code


337-1500
Job Type


Full time