Our client is looking to hire a Digital Marketing Manager

KPI\'s you will deliver : Traffic, Conversion, Basket Size
Revenue
Customer Lifetime Value
Cost to Revenue Ratios
Agency Performance
NPS

What you\'ll do :

• Strategy:

o Build, plan and implement the overall digital marketing strategy for each of the brands in our portfolio
o Prepare and manage digital marketing budgets in line with overall Annual Operating Plans
o Manage and refine the Group\'s Social Media presence across multiple brands and geographies
o Continuously review changes in the market, consumer trends, competitor activities and adjust marketing plans as necessary
o Design, manage and measure marketing campaigns including costs and ROI
o Conduct market research and implement best practices

• Daily Operations:

o Create 360 degree view of acquisition and conversion funnel to drive daily objectives of customer acquisition and revenue per brand
o Liase with engineering, category managers and website merchandising team to execute the daily/ weekly merchandising calendar
o Create marketing campaigns designed to drive user engagement across various digital and offline media
o Identify cross-selling and upselling opportunities

Analytics

• Be the voice of the customer internally - share insights on navigation behaviour, product & service appeal
• Understand needs - even those that the customers themselves may not realize
• Stay on top of changing trends and strategic priorities through in-depth data analysis

to predict customer behaviour
What you\'ll need
? Strong understanding of technology and business
? Cross functional collaboration
? Ability to translate strategies into execution plans and take them to completion
? Highly analytical
? Excellent verbal and written communication with interpersonal skills
? Strong bias for Action
? Educational background - MBA in Marketing with accreditations in digital marketing
? Relevant work experience of 5 to 7 years with a similar business

Min Experience:

5 Years

Salary :

AED 19000

Temp/Perm::

Permanent

Location :

Dubai

Posted Date:

October 12, 2023

Parker Connect