Our client is looking for a Digital Marketing Manager

Roles & Responsibilities:
? Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display
advertising campaigns as per UAE demographics.
? Design, build and maintain our social media presence
? Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
? Identify trends and insights, and optimize spend and performance based on the insights
? Brainstorm new and creative growth strategies
? Plan, execute, and measure experiments and conversion tests
? Collaborate with internal teams to create landing pages and optimize user experience
? Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer
touch points
? Instrument conversion points and optimize user funnels
? Collaborate with agencies and other vendor partners
? Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Regarding yourself, So, what exactly are we looking for?
? BS/MS degree in marketing or a related field
? Proven working experience in digital marketing
? Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display
advertising campaigns
? Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and
motivate
? Experience in optimizing landing pages and user funnels
? Experience with A/B and multivariate experiments
? Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
? Working knowledge of ad serving tools (e.g., DART, Atlas)
? Experience in setting up and optimizing Google Adwords campaigns
? Working knowledge of HTML, CSS, and JavaScript development and constraints
? Strong analytical skills and data-driven thinking
? Up-to-date with the latest trends and best practices in online marketing and measurement

Min Experience:

3 Years

Salary :

AED 10000

Temp/Perm::

Permanent

Location :

Dubai

Posted Date:

May 4, 2023

Parker Connect