About the Role:
Seeking a creative and results-driven Digital Marketing Executive to enhance our online presence and strengthen our digital brand strategy. The ideal candidate will plan, execute, and optimize multi-channel marketing campaigns that generate qualified leads and boost brand awareness.
Key Responsibilities:
Develop and manage digital marketing campaigns across SEO, SEM, social media, email marketing, and Google Ads.
Create and manage engaging content for websites, blogs, newsletters, and social media platforms (LinkedIn, Instagram, Facebook, X).
Conduct keyword research, perform SEO audits, and optimize web pages to increase organic traffic.
Monitor and analyze digital marketing performance metrics using tools such as Google Analytics, Google Search Console, and SEMrush.
Manage and optimize paid ad campaigns (PPC) on Google, Facebook, and LinkedIn, ensuring maximum ROI.
Collaborate with designers, content writers, and developers to deliver impactful marketing materials.
Requirements:
Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
1-3 years of experience in digital marketing, SEO, SEM, or content marketing.
Strong understanding of Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and email marketing tools.
Proficiency in SEO optimization, content creation, and digital analytics.
Creative mindset with analytical thinking and a passion for marketing innovation.
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