Job Description

We are looking for a results-driven Digital Marketing Specialist with 3-4 years of hands-on experience in executing and optimizing digital campaigns. The ideal candidate will have strong expertise across performance marketing, SEO, content, and social media, with a clear understanding of how digital strategies contribute to lead generation and brand growth.
Key Responsibilities
Plan, execute, and optimize digital marketing campaigns across Google Ads, Meta, LinkedIn, and other relevant platforms
Manage SEO initiatives including on-page, off-page, and technical SEO
Drive lead generation through performance marketing and conversion optimization
Create and manage content calendars for websites, blogs, emailers, and social media
Monitor campaign performance using tools like Google Analytics, Search Console, and ad dashboards
Manage social media channels and paid social campaigns to improve reach and engagement
Coordinate with designers, developers, and content teams to ensure timely execution
Prepare performance reports and provide actionable insights
Stay updated with digital trends, platform updates, and best practices
Required Skills & Qualifications
3-4 years of proven experience in digital marketing
Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and SEO

• 3 - 4 years of proven experience in digital marketing
• Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and SEO

• 3-4 years of proven experience in digital marketing
• Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and SEO

Hands-on experience with Google Analytics, Google Search Console, and marketing tools
Understanding of lead funnels, landing page optimization, and A/B testing
Basic knowledge of HTML, CMS platforms, and email marketing tools is a plus
Excellent communication and analytical skills
Ability to manage multiple campaigns and deadlines
Preferred Qualifications
Experience in B2B marketing or service-based industries
Agency experience is an added advantage
Certifications in Google Ads or Analytics are a plus
What We Offer
Opportunity to work on diverse digital campaigns
Collaborative and growth-focused work environment
Competitive salary and performance-based incentives
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Skills Required