Content Strategist for Personal Branding (m/f/d) - Viral Hook & Platform Research Expert
Company:
Redrock Dynamics FZCO
Location:
Remote / Dubai
Start Date:
Immediate
Employment Type:
Freelance / Part-time with performance-based growth
Compensation:
Starting from AED 2,000/month - scalable up to AED 10,000/month+
About the Role
This is not a job for editors or designers. This is a role for a
creative mind and strategic brain
.
You'll work directly with
Benjamin Mitsch
, a German entrepreneur in Dubai, who is building a high-performance
personal brand
focused on business automation, digital products, and real entrepreneurship.
Your job is to
engineer viral content ideas
that match the brand's tone and goals.
You're the one saying:
"Record this line. Say it like that. Start with this hook. Post it in this format. It'll hit."
You're the
engine behind the camera
, driving growth through
platform insights, competitor analysis, and content architecture
.
Your Responsibilities
Track viral trends on TikTok, Instagram, YouTube Shorts & LinkedIn
Analyze competitors, high-performing creators, and trending formats
Deliver
clear video concepts and hooks
(e.g. "Talk about X, start with Y, punch with Z")
Develop repeatable content formats, headline structures, and idea series
Help shape the tone, positioning, and authority of the personal brand
Work closely with the founder - execution is handled by a separate video team
What We Offer
Starting compensation:
AED 2,000/month (freelance basis)
Scalable earnings:
As the brand gains traction and digital products generate revenue, your compensation can
scale up to AED 10,000/month or more
All additional earnings are
discretionary and performance-based
- not legally guaranteed, but fully transparent and growth-aligned
Full remote flexibility - no office hours, no micromanagement
Direct access to founder-level strategy - fast decisions, real-world execution
A long-term opportunity in building a scalable personal brand with real products and audience impact
Your Profile
Deep understanding of
short-form content mechanics
(Reels, Shorts, TikToks)
Experience in
viral content strategy, social psychology, platform dynamics
Strong ability to reverse-engineer what works - and translate it into ideas you hand off
Clear, punchy writing style for hooks, video concepts, and structures
Bonus: background in business, personal development, coaching or performance marketing
Self-motivated, structured, and obsessed with content that performs
How to Apply
Send 2-3 examples of content formats, viral trends or scripts you've developed or analyzed - and tell us
why you believe your brain belongs behind a viral brand
.
kontakt@benjaminmitsch.com
Why This Role Matters
The right person in this position can grow a personal brand from 0 to 100,000 followers in under 6 months. If you know how content works - and want to prove it - this is your shot.
Job Types: Full-time, Part-time
Pay: From AED2,000.00 per month
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