Content Strategist

Abu Dhabi, United Arab Emirates

Job Description

We are looking for a content strategist with The core function of developing a content strategy based on a company's or client's business objectives and a customer's or end user's needs. The Creative content strategist we are looking for in this role oversees content requirements and creates content strategy deliverables across a project life cycle, including conducting content audits (qualitative analyses of all the content on a network of sites and social media accounts) and gap analyses. Will be in charge of creating and maintaining editorial calendars, style guides, taxonomies, metadata frameworks, and content migration plans. And also manage other employees and freelancers, maintain budgets, and assist with the technical integration of content. Skills: An ideal candidate for this job is a high-level thinker with a penchant for keeping track of details. Content strategists must be standout idea generators and problem solvers with excellent communication and organizational skills. The analytical abilities are necessary to gather key business and user insights and apply their strategic planning skills to create a long-term vision for the generated content. Project management experience will help to keep projects on track and within budget. Desirable traits include compellingly communicating a brand's story and a design sensibility to envision how content will be presented or distributed in formats other than text-based articles, such as infographics or multimedia presentations. A firm understanding of user experience and strong search engine optimization (SEO) and search engine marketing (SEM) skills are often preferred. Responsibilities
*

  • Manage our editorial calendar to ensure timely publication
  • Assign blog posts to writers
  • Identify gaps in our content and recommend new topics
  • Create style guides to use as a reference
  • Proofread and edit written pieces before publication
  • Schedule social media posts
  • Conduct keyword and SEO research to understand customers' needs
  • Monitor web traffic and engagement (e.g., conversions and bounce rates)
  • Coordinate with marketing and design teams to illustrate articles
  • Follow industry-related news and generate ideas around trending topics
  • Review and update published content as needed
Requirements and skills
  • Proven work experience as a Content Strategist and Content Manager with experience in creating Content Strategy presentations.
  • A portfolio of published articles
  • Experience in project management is a plus.
  • Knowledge of Content Management Systems, like WordPress
  • Basic understanding of HTML and web publishing
  • Familiarity with SEO guidelines and keyword research tools (e.g., Moz and Google Keyword Planner)
  • Experience using social media for business
  • Solid writing and editing skills in English
  • Time-management skills
  • Ability to guide and motivate team members
  • BSc in Marketing, Journalism, or relevant field
Job Type: Contract Ability to commute/relocate:
  • Abu Dhabi: Reliably commute or planning to relocate before starting work (Required)

Beware of fraud agents! do not pay money to get a job

MNCJobsGulf.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Job Detail

  • Job Id
    JD1453246
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Abu Dhabi, United Arab Emirates
  • Education
    Not mentioned