Develop monthly content themes and messaging aligned with business goals, seasonality, and cultural events.
Break down the monthly plan into weekly schedules detailing post types, vehicles, timing, and campaign objectives.
Ensure content across all channels is consistent, goal-driven, and in sync with marketing and sales campaigns.
2. Live & On-Location Content
Host and manage live sessions from showrooms, events, and special activations.
Document activities, launches, and campaigns in real time for immediate audience engagement.
Arrange models, vehicles, and shooting locations as needed, ensuring readiness and brand compliance.
3. Content Production Coordination
Provide clear, detailed creative briefs to videographers and designers with storyline, copy direction, tone of voice, vehicle details, and unique selling points.
Develop scripts and storyboards for campaigns, reels, and live broadcasts.
Assign content production tasks, manage deadlines, and ensure all deliverables meet quality and brand standards.
4. Influencer & Partnership Management
Identify, assess, and collaborate with influencers who align with brand objectives and audience profiles.
Negotiate terms, share content guidelines, and oversee influencer deliverables to ensure relevance and impact.
5. Publishing & Community Engagement
Approve and schedule content for publication across social platforms.
Monitor and respond to comments and messages promptly, maintaining a consistent and professional brand voice.
Track and optimize publishing schedules for maximum reach and engagement.
6. SEO & Website Content
Create and edit SEO-friendly website content that improves visibility, ranking, and user experience.
Ensure online content remains accurate, relevant, and consistent with brand messaging.
7. Performance Tracking & Optimization
Analyze monthly content performance, highlighting best and worst performers, audience behavior, and engagement metrics.
Recommend strategy adjustments based on performance data to continually improve results.
Qualifications:
Proven experience in content strategy, social media management, and on-camera/live engagement.
Strong storytelling, copywriting, and audience engagement skills.
Solid understanding of SEO principles and social media platform algorithms.
Experience with influencer collaboration and content-driven campaigns.
Highly organized, detail-oriented, and able to manage multiple priorities under tight deadlines.
Ability to collaborate across departments and communicate performance updates clearly.
Strong attention to detail, analytical mindset, and a passion for data-driven.marketing.
Familiarity with automotive industry marketing is a plus.
Job Type: Full-time
Pay: AED8,000.00 - AED9,000.00 per month
Experience:
CRM: 1 year (Required)
* HubSpot: 1 year (Preferred)
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