Job Description

Roles & Responsibilities:

Research and write SEO-optimized content, including blog posts, website pages, product descriptions, and landing pages. Conduct keyword research to identify content opportunities and optimize for search engines. Implement on-page SEO techniques, including meta titles, descriptions, headings, and internal linking. Collaborate with the marketing and SEO teams to develop content strategies aligned with business goals. Edit and proofread content to ensure clarity, accuracy, and consistency. Stay updated with the latest SEO trends, Google algorithm updates, and content marketing strategies. Monitor and analyze content performance using tools like Google Analytics and Search Console.

Key Responsibilities:

Create original, brand-aligned content. Write for blogs, social media, and brochures. Research automotive topics. Plan content strategy. Use SEO best practices. Collaborate with teams. Edit and proofread. Adapt content for platforms. Monitor performance. Ensure brand consistency.

Qualification & Skills:

Bachelor's degree in Marketing, Communications, Journalism, or related field. 2-3 years of experience in content writing, preferably in automotive or related industries. Strong writing, storytelling, and copyediting skills. Knowledge of SEO best practices and digital marketing strategies. Familiarity with social media platforms and content management systems. Ability to research automotive industry trends and create relevant content. Proficient in English; Arabic skills are a plus. Experience with editing and proofreading for accuracy and clarity. Training or certification in content writing, digital marketing, or SEO is advantageous. Portfolio of writing samples demonstrating automotive or technical knowledge is beneficial. Skills in visual storytelling and multimedia content creation add value. Basic understanding of digital tools and technologies for content publishing and analytics.

Technical Competencies:

Strong writing, editing, and SEO skills. Familiar with social media and CMS. Researches automotive trends and creates relevant content. Knows digital tools for publishing and analytics. Basic multimedia content skills.

Behavioral Competencies:

Good communication and teamwork. Detail-oriented and creative. Adaptable to market and platform changes. Self-motivated with time management. Customer-focused with UAE market awareness. Open to feedback and improvement.
Job Type: Full-time