Cluster Director Of Sales & Marketing

Abu Dhabi, United Arab Emirates

Job Description

Ready to spread the word about our exceptional guest experiences? We\xe2\x80\x99re searching for a Cluster Director of Sales & Marketing with the strategic nous to help us beat our commercial goals. Night after night.

A little taste of your day-to-day

Every day is different, but you\xe2\x80\x99ll mostly be:
  • Produce the Annual Revenue Plan, Marketing Budgets and Forecasts.
  • Produce Action Plan related to the Revenue Plan to ensure Revenue Plan objectives are achieved.
  • Provide a professional, advisory support service to the Cluster General Manager
  • Coordinate all methods of maintaining and increasing business volume. This includes advertising, sales promotion, personal selling, publicity, community relations, special sales projects etc.
  • Create and implement special programs to achieve greater profitability through:
  • Increasing average rate
  • Increasing overall occupancy
  • Increasing business volume during off-peak periods
  • Increasing local Food & Beverage and Banquet Sales
  • Enhance the image of the hotel in the local community.
  • Participate as an active member of the community through associations, memberships and other trade organizations.
  • Review regularly activity reports of Sales and Marketing personnel to ensure targets and Sales objectives are being met.
  • Review regularly internal promotion pieces for visual effect and ensure they conform with the brand standards.
  • Organize and promote, in cooperation with the Food & Beverage Department special projects to stimulate Food & beverage sales within the community, including, but limited to, tournaments, balls, parties, gastronomic festivities etc.
  • Investigate potential markets by:
  • Reviewing government statistics on visitors to the city
  • Analyzing competition\'s sales/promotion efforts
  • Studying various reference and industry publications for sales leads
  • Recommend to Cluster General Manager the kind of advertising which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other Department Heads and the Advertising Agency.
  • Procure new and repeat business for the hotel by maintaining contact with Airlines, Travel Agencies, Commercial Houses, Private Clubs and Professional Associations within the community and neighboring markets.
  • Review regularly the Public Relations activities to ensure high awareness of the hotel in the local and national media.
  • Manage the development of new products and services.
  • Oversee the development of new marketing strategies.
  • Contribute to the overall strategic plan of the business and help compile the annual hotel business plan.
  • Keep abreast of trends in your area and implement best practice initiatives.
  • Plan for staffing needs and recruit in collaboration with Human Resources.
  • Oversee onboarding of the team.
  • Maintain a comprehensive, current and guest focused set of departmental standards and procedures and oversee their implementation.
  • Ensure training needs analysis of your departmental staff is carried out and training programmes are designed and implemented to meet needs.
  • Actively work at developing your direct reports and identify high potentials.
  • Conduct probation and formal performance appraisal in line with company guidelines.
  • Regularly communicate with the team to maintain positive relationships
What we need from you
  • Bachelor\xe2\x80\x99s degree / higher education qualification / equivalent in sales & marketing or related field
  • Four or more years of experience in a hospitality or hotel sales and marketing setting with direct leadership experience over a sales team
  • Strong knowledge of local businesses and business trends required
What you can expect from us

We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life \xe2\x80\x93 including a full uniform, impressive room discounts and some of the best training in the business.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

IHG gives every member of the team the room they need to belong, grow and make a difference in a collaborative environment. We know that to work well, we need to feel well \xe2\x80\x93 both inside and outside of work \xe2\x80\x93 and through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace.

So, join us and you\xe2\x80\x99ll become part of our ever-growing global family.

eQuest

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Job Detail

  • Job Id
    JD1560099
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Abu Dhabi, United Arab Emirates
  • Education
    Not mentioned