Climate Communications & Marketing Consultant
Dubai, United Arab Emirates
Job Description
Emirates Nature-WWF is initiating a new climate change and decarbonization project and looking for a consultant to support the communications and marketing activities of the project. The project’s vision is to create an alliance of stakeholders to increase momentum of net-zero targets and implementation and see greater collaboration to achieve the Paris Agreement. EN-WWF is seeking a communications consultant to support the strategic, operational and tactical elements to deliver the project successfully. The consultant will oversee all aspects of marketing and communication elements of the project and ensure the successful delivery of the project’s objectives, goals, outcomes and activities. These elements include conceptualizing and delivering a marketing and brand strategy, the project’s website, social media plan and leading on event management.
The successful candidate should have sound knowledge and working experience in climate change or nature conservation communications and marketing with experience in working with civil-society or non-governmental organizations. The candidate will be able to work independently and in coordination with relevant team members and delivery high quality outcomes. The role location is flexible and requires part-time capacity.
Key Responsibilities
Project Brand Development:
Lead on the full development of the project’s brand in coordination with team and with support from external suppliers and designers. Website
Lead on the development of the project’s website by creating, building, developing, and drafting content. Social media:
Lead the development of the project’s social media strategy and implement the activities of the strategy which may include: identifying social media channels, tone of voice, communication frequency and developing content plans, content calendar, imagery and captions (English & Arabic). Analytics:
Create a dashboard to create and overview of project’s digital presence, review analytics and suggest areas of improvement. PR:
Lead on press and outreach strategy development and implementation with the support of an agency: identify launch plan with press release (in coordination with social) and identify publications, interviews, positioning, etc. Marketing & Digital Marketing:
Lead on the development of materials to support membership outreach and member acquisition with support from a graphic designer. Materials could include pamphlets, brochure, leaflets, digital banner ads, performance marketing, etc. Member & partner outreach: ensure planning, coordination and implementation of consistent member updates through a (monthly or quarterly TBD) newsletter that is curated with relevant information and news to update members, partners, donors and more on project milestones. Event management: lead the planning and implementation of launch event, workshops, conferences and Champion dialogues through coordination, branding, comms, marketing and more.
Lead on the full development of the project’s brand in coordination with team and with support from external suppliers and designers. Website
Lead on the development of the project’s website by creating, building, developing, and drafting content. Social media:
Lead the development of the project’s social media strategy and implement the activities of the strategy which may include: identifying social media channels, tone of voice, communication frequency and developing content plans, content calendar, imagery and captions (English & Arabic). Analytics:
Create a dashboard to create and overview of project’s digital presence, review analytics and suggest areas of improvement. PR:
Lead on press and outreach strategy development and implementation with the support of an agency: identify launch plan with press release (in coordination with social) and identify publications, interviews, positioning, etc. Marketing & Digital Marketing:
Lead on the development of materials to support membership outreach and member acquisition with support from a graphic designer. Materials could include pamphlets, brochure, leaflets, digital banner ads, performance marketing, etc. Member & partner outreach: ensure planning, coordination and implementation of consistent member updates through a (monthly or quarterly TBD) newsletter that is curated with relevant information and news to update members, partners, donors and more on project milestones. Event management: lead the planning and implementation of launch event, workshops, conferences and Champion dialogues through coordination, branding, comms, marketing and more.
COP27 & COP28:
Support in planning for and implementing panels, events and launches at COP27 & COP28 and provide event coordination, key messages, briefing documents and more.
Support in planning for and implementing panels, events and launches at COP27 & COP28 and provide event coordination, key messages, briefing documents and more.
Required Qualifications
Experience
- 5-7 years of experience in communication and marketing, brand management, event management and social media experience. Relevant experience in conservation and climate communications and marketing would be a plus.
- Proven track record of developing and successfully implementing marketing, communications and advocacy strategies amongst a wide group of stakeholders.
- Ability to conceptualize and create messages, tools and approaches which link to the project’s objectives and key issues across audiences.
- Excellent command of English both verbal and written. Arabic would be a plus.
- Capacity to translate sophisticated conservation, science and policy projects into compelling communication opportunities.
- Good experience in main communications fields – media, web, social media, events, publications, visual communications (photos and videos), advertising, campaigning, communications partnerships.
- Undergraduate degree in policy, marketing, business administration or communications. Post-graduate/graduate degree considered a plus.
- Fluency in English is essential. Knowledge of Arabic is highly desirable
Competencies
EN-WWF Focus: Acts as a member of EN-WWF, placing higher priority on EN -WWF goals than own goals and anticipating the effects of own area’s actions on others to ensure holistic EWS-WWF outcomes. External Orientation: Looks outwards ensuring WWF stays relevant, continues to anticipate and adapt to external environmental and global trends. Delivering Quality Outcomes: Establishes stretch goals, plans, using best judgment and takes responsibility for planning to and delivering on outcomes. Building Working Relationships: Builds collaborative relationships through the understanding and development of other’s and own ideas. Communicating Effectively: Uses appropriate means of communication to convey messages, seeks input from others and ensures understanding. Leading Change: Encourages and seeks out innovative solutions and brings people on a journey constructively and empathetically.
Managing Resources: Makes the right judgments based on financial and resource availability.
Value
Behaviors
Impact Driven
- Results oriented and focused
- We passionately seek impactful solutions to overcome the planets greatest challenges
- Uses a science-based approach and applies facts, logic and professional knowledge to create impact, displaying a strong understanding of the issues
- Demonstrates focus, determination, efficiency and accountability
- Consistently delivers high-quality work
Integrity
- Acts and communicates openly, constructively and ethically, and is sensitive to other people and cultures
- Treats others fairly and respects others points of view, creating an environment of trust
- Is consistent, honest and transparent in what one does and says
- Demonstrates self-awareness, manages own emotional response, and is aware of the impact of own behavior on others
- Demonstrates professionalism and upholds a high regard for the reputation of the organization
- We live the principles and standards we call on others to meet, and hold each other accountable
Together We’re Stronger
- Shows empathy, listens, asks questions and shows consideration and understanding for others
- Is approachable, empowers others, provides trust and mutual respect
- We remain optimistic, light-hearted and participates in celebrating success together
- Recognizes the value that each individual brings to the collective impact of the organization
- Embraces diversity and inclusion
- Speaking with one voice, unified by one mission, shared values and common priorities
- Seeks to build powerful and aligned networks with government, organizations and communities
Courage
- Demonstrates perseverance and commitment to the Mission and Vision of the organization
- Acts with confidence and from a position of strength
- Takes measured risks and encourages action
- Inspires hope and optimism
Adaptable
- Stays informed of external developments and trends and adapts accordingly
- Pursues avenues for continuous learning and development
- Stays open-minded, seeks innovative and creative solutions
- Flexible and open to change and others view-points, remains calm and confident during change
- Embraces feedback
Skills Required
- Ability to think strategically and creatively, generating innovative ways to drive climate and energy work in the UAE.
- Excellent organizational and time management skills and ability to perform under pressure.
- Excellent proven stakeholder management and relationship-building skills.
- Excellent relationship-building skills and exceptional teamwork abilities.
- Demonstrable ability to work effectively in multi-disciplinary and multicultural teams.
- Self-starter and able to prioritise activities accordingly.
- Set challenging but realistic goals and solve problems effectively.
- Produce high quality products/services with attention to detail.
- Supportive, constructive and open to influence in dealing with others.
- Friendly, open, and sensitive to the satisfaction of the work group.
- Excellent oral and written communication skills in English and Arabic (desirable).
Working relationships
Internal - Works closely with Head of Climate and other Unit members such as the Conservation Director, coordinates as required with all units; including Communications, Operations, Business Development teams, advises and supports ENWWF high level engagement in climate dialogues
External - Works closely with Stakeholders, Consultants and Suppliers, as well as WWF International always representing ENWWF and carrying forward the organizational values.
Additional information
EN -WWF is an equal opportunity employer. We welcome diversity in the workplace and offer a flexible and diverse place of employment. EN-WWF staff participate wholeheartedly in general activities and events which promotes the overall mission of EN -WWF, whether or not the particular event or activity has any bearing on the job description and assigned project objectives and activities.
How to apply
Please send your application consisting of a cover letter explaining why you are the right candidate to work with EN-WWF and your CV with the subject ‘Application for Climate Communications & Marketing Consultant’ to the attention of Ms Magdalena Tayoun on careers@enwwf.ae before 30th September 2022.
Emirates Nature reserves the right to appoint a candidate prior this date.
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Job Detail
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Job IdJD1437555
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationDubai, United Arab Emirates
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EducationNot mentioned