Job Description

Job Category: Buying Merchandising & Planning
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Objective:
This position is responsible for ensuring effective brand positioning through strategic product selection that aligns with the target customer profile, while achieving gross margin goals and maintaining a healthy sell-through rate of 60% or higher.
Key Responsibilities:
Product Range:

• Support the development of brand strategies by understanding customer profiles and market positioning
• Plan category assortments based on historical performance, market trends, and future potential
• Establish seasonal purchase strategies in collaboration with the planning team, using data-driven insights
• Grade stores by format and country to differentiate product mixes for high-end and value-driven locations
• Develop procurement strategies for seasonal sales, grounded in product performance history
• Create pricing plans using perceptual pricing and market benchmarking
• Coordinate direct procurement with brand principals

Order Management:

• Raise purchase orders in line with the buying plan to ensure on-time deliveries per SLAs
• Monitor in-transit inventory to ensure smooth supply chain movement from supplier to warehouse

Vendor Management:

• Establish and sustain long-term relationships with suppliers to ensure fair deals.
• Ensure on-time delivery of products and adhere to compliance with the contracts of purchase.

Store Management:

• Visit stores to ensure proper store display of product categories and to understand performing and non-performing goods
• Visit competitor stores to understand bench marking, and for inspiration
• Maintain weeks of cover, monitor stock levels, and plan purchases within budget
• Coach the store staff to gather product feedback and customer feedback on basic and key offerings ensuring growth and development

Competition Knowledge

• Stay up-to-date with local and global markets, as well as industry trends
• Be aware of competing brands and products' activities

Key KPIs:
Quantitative KPI

• Gross margin target
• Sell through target
• Exclusive and NOS Business
• Week of cover for particular category
• Stock Ageing and Stock Turn
• Trend/Buy presentation
• Product training

Qualitative KPI

• Understand market trend
• Able to grasp business requirement
• Influence brand to customize requirement

Desired Experience:

• Bachelor's degree in Fashion, Retail Management, or a related field from a recognized institute.
• 2-3 years of relevant retail buying experience.
• Proficient in MS Excel and PowerPoint.
• Strong understanding of product strategy, vendor management, assortment planning, and trend analysis.
• Knowledge of market research, data analysis, and forecasting techniques.