Company Description

The women and men working at Publicis are more ready to face the future than at any other creative company. Since our birth in 1926, we have always been the leaders of change.
We have always managed to anticipate the developments and inflection points of our industry \xe2\x80\x93 successfully investing in digital in its early stages, for example.

Transformation means keeping pace with the huge changes taking place in the economy, in technology and in society at large. In an age of convergence and empowerment, we aim to attract people can help our clients reinvent themselves and guide them through their transformation. That\xe2\x80\x99s the challenge: help our clients transform their business. It demands colorful personalities with an irrepressible passion for all the opportunities unleashed by digital disruption.



The Strategy Director in The Publicis Groupe Innovation & Growth team will lead the charge in developing industry-specific narratives, ensuring relevance in pitch engagements, and driving strategic initiatives across the innovation & growth programs. The role demands a keen focus on enhancing operational efficiency, fostering innovation, and providing intelligence that adds significant value to our clients and pitches.

Main Tasks

Technical & Product

• Craft and refine industry-specific narratives that align with the agency group\'s vision and goals.
• Lead workshops and collaborative sessions to generate innovative ideas and solutions.
• Actively participate in the innovation program, contributing insights and strategic direction.
• Lead on key pitches in developing the strategic thinking, partner with the data lead to get to relevant insights
• Partner with agency strategists on key projects like agency specific pitches
• Develop proposal like PO1 proposal across multidisciplines - including data, CX, consultancy, content, media, etc.

Business Acumen & Operational Efficiency

• Apply business acumen to develop strategies that align with the agency group\'s goals.
• Optimize operational processes to improve efficiency and deliver on strategic objectives.
• Accelerate project outputs through strategic workshops and hacks.
• Provide leadership to strategy and account teams, fostering a collaborative environment.
• Mentor and guide team members, promoting a culture of excellence and innovation.

Innovative & Analytical Mindset

• Lead workshops and collaborative sessions to foster innovation and creative thinking.
• Apply an analytical mindset to evaluate the effectiveness of narrative strategies.
• Play a key role in shaping and delivering strategic recommendations that drive client success.
• Collaborate with cross-functional teams to ensure a unified approach to strategic goals.
• Continuously update skills and knowledge to stay abreast of industry

Qualifications

• Minimum 12 years of experience in strategic roles within the creative, media or advertising industry.
• Bachelor\'s degree in Marketing, Communications, Business, or a related field. Master\'s degree is a plus.
• Proven track record of successfully developing and implementing strategic narratives.
• Strong leadership and collaboration skills with experience managing cross-functional teams.
• Demonstrated ability to contribute to innovative and impactful client solutions.
• Experience in innovation and a high level of fluency in technology relevant to the advertising industry.

Publicis Groupe