Job Description

Campari Brand Ambassador The mission of the Campari Brand Ambassador is to educate, engage and inspire bartenders, distributors and influencers on Campari Brands: the history, the taste profile and the perfect serve of unique cocktails. Experience Required: The person suited to this role should have a background in the on-trade and be a respected and well known member of the bartending community or have owned an influential outlet. They should have a passion for mixology, demonstrated through their knowledge of cocktails, tastes and on-trade trends. Ideally, they will have a particular passion for the represented brands. Although this is not a commercial role, it is important that the brand ambassador has a working knowledge of how on-trade outlets operate i.e. menu creation, brand selection etc. The person should be charismatic, engaging and thrive on presenting to groups of people. If they have an experience of Italy or an Italian background this is an advantage. If they have competed (and won!) in bartending competitions this is an advantage. Role Engage, train and inspire through group training presentations and 1:1 sessions. Lead training on the Italian Bitters. Including history of the brands and key cocktails of the Italian Bitters. Include sophisticated mixology sessions, where bartenders can explore bitter flavours e.g. twists on NegroniaEUR(TM)s Organize visits from the Regional Brand Ambassador Support Flagship Bars Work with the marketing team to ensure that flagship outlets serve and present the brands perfectly Train Bartenders: Engage and train groups of bartenders Lead a simpler training session on the basic Italian bitters cocktails and simple serves. Aperitivo Training: Engage Italian Restaurants and suitable on-trade outlets with the aperitivo Introduce and train on the heritage of the aperitivo and the role of Italian Bitters in this consumption moment. Present and be the face of the brands at key trade/bartenders events. Depending on the event, the BA will be required to represent the brands, engaging other bartenders and influencers when explaining the products. In other occasions the BA will be required to give a presentation or training during the event. Barman Competition/Community Support Support the marketing team if a barman Competition is conducted or recruit Bartenders in order to select suitable candidates to be part of a COMMUNITY of Campari Group bartenders Report to the marketing team about the implementation and key highlights of the competition. . Liaise with Regional BA Coordinator and other Local BAs Attend Regional Brand Ambassador events, trainings and conventions when needed. Keep a frequent communication with him and the rest of the BA group. Eyes and ears on the on-trade Monitor the market on latest cocktail trend/bar style/competitor activities. Provide ideas and input to the marketing team on trade tools (visibility items, educational material etcaEUR.) Type d'emploi : Temps plein, CDI Capacite a faire le trajet ou a demenager:

• Casablanca: Faire le trajet sans problame ou prevoir un demenagement avant de prendre son poste (Optionnel)

Langue:

• Arabe (Exige)
• Franaais (Exige)
• Anglais (Optionnel)

Disponibilite:

• Travail en journee (Optionnel)
• Travail en soiree (Optionnel)

Disposition a l'egard des deplacements professionnels:

• 75A% (Optionnel)