Job Description

Key Responsibilities

Sales & Business Development:

Target Achievement:

Consistently meet or exceed monthly, quarterly, and annual sales targets for coffee products and equipment.

Lead Generation:

Actively prospect and secure new B2B clients, including hotels, restaurants, cafes (Horeca), corporate offices, and local retail outlets within Dubai and neighboring Emirates.

Product Expertise:

Con tem, ensuring all activities and client interactions are logged promptly.

Negotiation & Closing:

Prepare customized proposals, negotiate contract terms, and successfully close sales deals.

Relationship Building:

Develop and maintain strong, long-lasting relationships with key customers and decision-makers to foster repeat business and loyalty.

Market Intelligence:

Stay updated on industry trends, competitor activities, and new product launches to inform sales strategies.

Account Servicing:

Coordinate with the Technical Service team to ensure seamless installation, maintenance, and prompt troubleshooting of coffee equipment at client sites.

Order Coordination:

Liaise with the Logistics and Warehouse teams at the DIP location to ensure timely and accurate delivery of products.

Administrative:

Prepare weekly and monthly sales forecasts and progress reports for management review. Manage assigned sales budget and control operational expenses.

Qualifications & Requirements

Education & Experience:

Bachelor's degree in Business Administration, Marketing, or a related field (preferred). Minimum of 2-3 years of proven B2B sales experience, ideally within the Food & Beverage (F&B), FMCG, or Horeca sector. Experience specifically in coffee or specialty food sales is highly advantageous.

Skills & Attributes:

UAE Driving License:

Valid UAE Driving License is

mandatory

for this field-based role.

Communication:

Excellent verbal and written communication skills in English (Arabic is a plus).

Negotiation:

Proven ability to negotiate effectively and influence purchasing decisions.

Coffee Knowledge:

Basic understanding of coffee brewing methods, equipment operation, and the differences between various coffee profiles (e.g., Arabica vs. Robusta, roast levels).
Job Type: Full-time

Pay: AED3,000.00 - AED5,500.00 per month

Experience:

B2B : 2 years (Required) * HORECA: 2 years (Required)