Associate Business Director Media

Dubai, United Arab Emirates

Job Description

Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world\'s leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, KraftHeinz, McDonald\'s, Novartis, Samsung, Visa and more.



Responsibility and Focus

-To develop strategically sound communication plans tackling key client challenges.

-To lead on digital media plan selection, quality of execution and operational excellence.

-To ensure world-class client service and account management, working alongside direct reports.

-To lead day-to-day client and agency team management.

-Should have good organizational skills in handling a number of projects at the same time, being able to set priorities, keep to deadlines, work effectively under time pressure

-Be able to identify and tackle key client business challenges, leveraging agency solutions to unlock growth for clients.

-Develop an expert understanding of the client\'s business, their products, services, customer profile, marketing and business objectives, competitors and sales.

-Expert knowledge of the media market place and opportunities available

-Sound knowledge of digital & offline advertising & marketing technologies.

Technical & Product

-Possess good verbal and written communication skills, strong selling skills, strong on numeracy, literacy and accuracy

-To proactively manage clients\' expectations

-To develop and sell communication plans either as the lead planner or as part of a planning team, depending on the size and complexity of the business

- To ensure internal & external marketing of the agency\'s work in the regional and international awards

Business Acumen & Operational Efficiency

-To be proactively involved in companywide initiatives as appropriate to the role.

- A comprehensive knowledge of all specialist teams, the ability to sell to client\'s relevant services

- A sound understanding of trading issues and how these impacts on media strategy

- To proactively drive efficiencies for the account, the client and the agency

Innovative & Analytical Mindset

- Expertise in all research data, including client research such as: Sales Data, Awareness tracking, Competitive Data etc

- Be familiar with and able to sell advanced research tool (GWI, Euromonitor, SimilarWeb, WARC...)

- A thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant

- Breaks down problems and issues into sub-components and then assesses the costs, benefits and risks of various options prior to selecting a particular approach.

People & Leadership

-Takes initiative to challenge an established point of view with respect and openness.

-Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.

-Able to handle complex issues and make decisions even when missing information.

-Capable of proactively developing meaningful relationships with key decision makers.

-Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.

Self

-Able to adjust performance based on experiences and feedback and showcases agility and flexibility.

-Displays openness to the ideas of others and leverages them when beneficial for the business.

-Demonstrates the growth mindset and proactively adapts behavior and performance for sustained success.

-Able to set high impact objectives and goes above and beyond to exceed performance.

-Able to demonstrate agility and flexibility to respond and reprioritize based on different situations.

-Able to constructively challenge the status quo and take risks to challenge internal and external perspectives.

Qualifications

-We are looking for someone who can come in and immediately make an impact. This person should exude confidence and display a desire to learn. Whilst the successful candidate will be well supported, we would be ideally looking for someone who can \'hit the ground running\'.

- BS/MS degree in marketing or a related field

- Proven working experience of 8-10 years of experience in media planning (online & offline)

-Proven working experience in working in the sector relevant to the account

-Bachelor\'s degree in marketing, advertising, or a related field.

-8-11 years of experience in media planning or related role.

-Proven ability to mentor and lead teams of planning managers. Strong organizational skills, team player, ability to multitask, and work under pressure.

-Experience in business development, and industry representation.

-Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snap Chat, Twitter & TikTok, in addition to an in-depth understanding of industry developments & initiatives I.e.: commerce, Metaverse, NFTs, etc.

Publicis Groupe

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Job Detail

  • Job Id
    JD1634691
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned