Assistant Manager, Marketing (korean National)
Media City, United Arab Emirates
Job Description
Position Summary Key Objective:
We’re looking for an agile, results-driven, detail-oriented marketer to support the direction and execution of our strategic efforts to set up the marketing strategy and increase our premium product sales.
We’re looking for an agile, results-driven, detail-oriented marketer to support the direction and execution of our strategic efforts to set up the marketing strategy and increase our premium product sales.
- Contribute to the strategic business decision making by deriving insight from the market and consumer data on the main issues of the brand, product and channel.
- Contribute to mid-term and long-term business opportunity identification by understanding the consumer needs and trend from market and consumer data gathering.
- Develop marketing strategy with the team and run performance analysis.
- Measure and report on the performance/KPI of marketing & sales of subsidiaries.
- Oversee and coordinate overall marketing & promotion and planning, reporting, and execution.
- Analyze performance and provide enhancement recommendations.
- Measure performance and report insights around performance marketing activities
- Develop a deep understanding of the business, priorities, to advice on suitable measurement strategies.
- Full funnel (Awareness, Engagement, Conversion) marketing KPI management based on online user behavior analysis +
- Perform ROI analysis to evaluate efficiency and effectiveness of different marketing campaigns
- Develop metrics & KPI frameworks, dashboards and measurement scorecards for user behavior & conversion data across all paid/organic channel
- Collaborate with team members as well as business divisions to identify trends quickly and work with them on monitoring recommended actions
- Partner with planning, strategy and account services teams to provide business insights through online secondary research and analyzing consumer behavior data for developing case studies for awards & internal circulation.
- Become go-to-expert for any data requests & researches related to growth of digital & social media channels, best practices & examples.
Essential skills and experience: The role requires excellent business acumen and good stakeholder management as well as technical skills and experience in marketing data analysis, defining trends and generating insights.
- Experience in working within a marketing/business intelligence environment
- Solid understanding of online conversion optimization and UX principles
- High level of experience working with analytical software’s (e.g. Google Analytics, Site Catalyst, Coremetrics, etc.)
- Proactive and solution-oriented with excellent organization skills and ability to multi-task
- Creative thinker with strong analytical skills - comfortable interpreting multiple data sources, deriving actionable media insights (ROI) and using them to inform future campaigns
- Ability to collaborate cross-functionally within a fast-paced environment
- Solid understanding of data reporting and digital advertising best practices
- Demonstrated ability to learn quickly, and manage change effectively
- An exceptional communicator with excellent interpersonal skills and be able to interface with MENA Subsidiaries and HQ.
Qualifications (Experience, Education, Licensure & language skills)
- Bachelor/Master degree in marketing with 3+ years of experience in Brand Marketing, Digital Marketing Campaign Analysis and Product Management
- High proficiency and advanced experience in Excel (pivot tables, advanced formulas, etc)
- Excellent communication skills and interpersonal skills.
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Job Detail
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Job IdJD1436032
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMedia City, United Arab Emirates
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EducationNot mentioned