Assistant Director Of Public Relations

Dubai, United Arab Emirates

Job Description

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An Exhilarating Opportunity
Looking to be a part of an award-winning team that leads at the forefront of Marketing innovation? We have the perfect opportunity currently available and are looking for a dynamic individual, focused on delivering unique, first-of-its-class experiences to our guests at FIVE Hotels and Resorts \xe2\x80\x93 the dare-to-be-different entertainment experiential luxury lifestyle destinations that capture the glamour and vibe of Dubai and Zurich.
Dubbed the hottest hotel on Palm Jumeirah, FIVE Palm Jumeirah is set against a breathtaking backdrop of a 150m private beach and Dubai Marina skyline. This lifestyle hotel boasts 470 luxurious rooms and suites with ocean on one side and city views on the other.
The resort is a party and culinary hotspot with a range of restaurants, bars, and a nightclub, inviting a new experience every day. Whether guests are looking for a gourmet dining experience or want to dance the night away, FIVE Palm Jumeirah creates laid back or high energy choices from breakfast to the early hours, inviting guests to design their stay.
Experience a city chic vibe at FIVE Jumeirah Village. Boasting glorious sunset views, this award-winning, cylindrically structured hotel is an architectural marvel and captures the pulsating excitement of new Dubai.
Visitors can curate their own high-rise private pool celebrations (the property boasts of 269 plunge pools), sunbathe in style or enjoy a special dinner overlooking the world-famous sparkling Dubai skyline. Our award-winning sky villas were designed with more than sleep in mind as FIVE Jumeirah Village flawlessly combines a myriad of entertainment options, a range of award-winning F&B venues and first-rate guest services \xe2\x80\x93 after all, FIVE knows how to throw an exceptionally good party!
"This is unashamedly about luxury," - Daily Mail.
Epitomizing Swiss chic blended with Dubai glamour, FIVE Zurich is a luxury lifestyle hotel and Swiss hotspot that has previously been visited by the likes of Rihanna, Freddy Mercury, Grace Jones and Muhammad Ali. Overlooking the city center from Zurich\xe2\x80\x99s stunning Uetliberg plateau, this property is home to 87 suites and rooms as well as 7 award-winning and new culinary concepts centered around FIVE\xe2\x80\x99s hallmark musical stylings \xe2\x80\x93 including rooftop lounge, bar and nightclub, The Penthouse, soul food meets street food at Soul St. Zurich and MSG-free Gourmet Chinese at Maiden Shanghai along with FIVE\xe2\x80\x99s signature wellness retreat, ReFIVE Spa Zurich. FIVE Zurich revives Zurich\xe2\x80\x99s wild side and provides exceptionally indulgent experiences for guests from the city and international visitors alike.
Watch out for FIVE LUXE, JBR

Proven to be a huge success and growing at an exponential pace, FIVE will be launching its third property in Dubai, FIVE LUXE, JBR. A prime beach-side property in the heart of Jumeirah Beach Road with sweeping sunset vistas of Ain Dubai and Palm Jumeirah, this resort boasts 232 hotel rooms and suites, 212 lavish serviced residences, multiple culinary and nightlife venues, ReFIVE Spa, and an iconic social pool - and is slated to open in 2023. This incredible new property will truly imbibe the authentic and unique Vibe at FIVE for \xe2\x80\x98FIVERs\xe2\x80\x99 that constantly flock to FIVE from around the globe to enjoy the brand\xe2\x80\x99s bespoke entertainment offerings.
So, stay tuned!
The Team

Our Marketing team is an integral piece of the puzzle. They are cultured yet trendy hosts with an innate ability to anticipate guests\xe2\x80\x99 needs by being in the right place at the right time and delivering a hospitality experience that goes above and beyond - crafting exciting memories for our guests that last a lifetime.
The Candidate

As Assistant Director of Public Relations you will join a committed team, driven with the intent of delivering \xe2\x80\x98FIVE-star\xe2\x80\x99 experiences to an international diaspora in the heart of vibrant Dubai and Zurich.
The VIBE at FIVE is all about performing optimally while having the best professional experience of your life. You will be expected to have a passion for your role, disrupt norms all whilst having the best time of your life.

As our ideal candidate, you have proven experience in a highly active environment. Your organizational, communication, and leadership skills are second to none and you enjoy developing guest solutions that break boundaries.
We are looking for a natural self-starter who demonstrates creative and critical thinking abilities, can focus on, and execute, tasks with a sharp eye for detail. An outgoing, people-friendly personality with an ability to think \xe2\x80\x98on your feet\xe2\x80\x99 during changing situations is also essential.

You\xe2\x80\x99ll work closely with the management team to develop constantly evolving service goals.
Key Responsibilities

  • Develop strategic PR plan and campaigns for FIVE Hotels & Resorts and oversee the implementation of the approved plan and campaigns
  • Write, edit and prepare press releases, information and promotional material
  • Prepare and maintain accurate and update hotel and outlet press kits
  • Respond to requests for information and enquiries from the media
  • Strategically lead and execute the promotion of FIVE Hotels & Resorts and its properties
  • Liaise effectively with operational colleagues and properties to provide support and information to ensure accurate delivery of our brand promise
  • Coordinate with property on site-inspections for media partners, stay request, experience and follow-up on results
  • Track media coverage and prepare PR reports
  • Maintain an up-to-date media database
  • Actively look for coverage opportunities for the brand and all key hotels
  • Participate in media familiarization trips and site inspections as required to meet the public relations targets of the hotels
  • Support the hotels with the development and implementation of their PR plans
  • Organise PR events e.g. press conferences and product launch events
  • Drafts speeches and schedules interviews
  • Seek opportunities for partnerships, sponsorships and advertising
  • Building positive relationships with stakeholders, media and the public
  • Manage an organization\'s reputation and the response to crisis situations
  • Assist colleagues in matters pertaining to public relations and undertake additional duties as requested


Requirements

What We\xe2\x80\x99re Looking For
  • At least five years of experience in PR within a hospitality environment
  • Excellent written and verbal communication skills
  • Experience in developing and executing PR campaigns that deliver measurable results
  • An ability to make media pitches, work on big strategy plans as well as day-to-day tasks
  • Creative thinking
  • Problem-solving aptitude
  • Proactive, well organised with great time management skills
  • Proven digital and social media skills
  • Networking aptitude
  • Proficient in MS Office, PowerPoint and social media
  • Background in photo or video shooting/editing skills is a plus


Benefits

Rewards At Work! Benefits For Life!

  • Live the exciting FIVE Life
  • Attractive incentive schemes
  • Rapid career advancement

Department Name
Marketing
Industry
Hospitality
Work Experience
1-3 years
City
Dubai
State/Province
Dubayy (Dubai)
Country
United Arab Emirates
Zip/Postal Code
337-1500

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Job Detail

  • Job Id
    JD1517264
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned