Job Description

Job Title Assistant Brand Manager

Description

About GMG:GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, food and health sectors. Its vision is to inspire people to win in ways that make the world better. Today, GMG's investments span across four key verticals: GMG Sports, GMG Food, GMG Health, and GMG Consumer Goods. Under the ownership and management of the Baker family, it has become a leading global company, affiliated with the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands into its markets. Key Responsibilities:Provides inputs for consumer mapping, assists in brand consumer segmentation and differentiationCollects and analyses customer research information to guide brand management decisions, including decisions on the introduction of new products, product assortment, promotion and pricing of products in the storeInteracts with retail operations to understand consumer trends, sales figures, etc. to further formulate the business plan for the brand/categoryAnalyses sales related data for products within the brand portfolio and provides insights into enhancing potential sales opportunitiesEnsures development and reporting of the brand on quarterly basis tracks the performance of the managed brand (s) in the region and develops reports for PrincipalsStudies trends from historical data around brand/category sales and market research to assist in the overall planning processDevelops and analyzes sales reports on weekly basis, forecasts and recommends replenishment accordinglyPerforms analysis on gross margins by store for brands based on historical data Based on analysis, make recommendation on withdrawal of underperforming referencesConsolidates purchases by categories and ensures they are consistent with targeted product and category mixMonitors performance of purchase, in particular new orders and collections Consolidates reports to derive the relevant metrics and analyzes in preparation for the buying sessionCommunicates approved prices to the Sales team and IT correctly and on timeProvides information and analyses on sales performance to prepare markdown and promotionsPrepares and submits monthly reports - sell out by store/category, analysis of best/slow movers, sell-thru, stock levels and ageingPrepares monthly reports on customer analytics - average unit price per transactions, average number of units per transaction, conversion rate and statistics by categories of productsSupports the promotional activities in the store and ensure the merchandise is available in time and in right quantitiesAnalyzes market trends, consumer preferences, sell through and seasonal demandsSelf-Management:Defines performance goals at the start of the year in discussion with the reporting manager and ensures that the goals are achieved during the course of the year Takes ownership of his/her own learning agenda by identifying development needs in consultation with the manager and agreeing on the individual development planKeeps abreast of professional developments, new techniques and current issues through continued education and professional growthEducational Qualifications and Certificates: Bachelor's Degree in MarketingMaster's Degree in Marketing is PreferredExperience:A minimum of 1-3 years of relevant experience with at least 4-5 years in a similar roleSkills:Planning and OrganizingNegotiation SkillsAttention to Detail and QualityLanguage requirements:English

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