1) Create and manage Google ad word campaigns - Goal being Lead Generation
2) LinkedIn Ads - Create and manage engaging Lead campaigns
3) YouTube advertising - Solid experience with YT ads and ability to drive high quality traffic to our videos and services. Detailed reporting for YT analytics
4) Experience with high ROI campaigns
5) Should have handled budgets of at least 100K AED (US$ 30,000 approximately) per month
6) Very good understanding of SEO, manage internal SEO team and external vendors
7) Manage and monitor Emailer campaigns - Knowledge of one Email Marketing tool is essential (Mailchimp / GetResponse / Moosend) (multiple languages)
8) Oversee and manage all Social Media communications going out - LinkedIn, Instagram, Facebook, Twitter and YouTube
9) Thorough knowledge of CMS systems especially WordPress - Manage content updating and other regular updates to multiple websites including language websites
10) Regular and insightful monitoring of all existing campaigns along with detailed and exhaustive monthly reporting
11) Basic knowledge of HTML and coding to coordinate with vendors and external agencies and technology (Web Servers, Hosting, Email)