To manage the Credit and Debit Card product portfolio, driving customer value, revenue growth, and digital innovation. The role involves end-to-end product ownership including strategy, development, performance management, and cross-functional execution, in alignment with business goals and regulatory expectations.
Experience:
5-10 years in Retail Banking or Payment Cards, with at least 3 years in a product management role
Experience with card schemes (Visa/MasterCard), processors, and digital enablers preferred
Skills:
Strong understanding of card product economics and lifecycle
Analytical thinking and data-driven decision making
Solid project management and execution skills
Effective collaboration with cross-functional teams
Knowledge of emerging trends in digital payments and customer experience
Mandatory Professional Certifications & Licenses Requirement
Cards acquisition and activation rate
Usage growth (spend per card / transaction frequency)
Product-level profitability and cost control
Digital adoption and self-service penetration
Main Accountabilities (Maximum of 10)
Product Ownership & Strategy
Own the cards product roadmap - across Credit, Debit, and Prepaid segments.
Drive product positioning and value proposition across customer segments.
Benchmark against market offerings and proactively identify opportunities for innovation and differentiation.
Portfolio & P&L Management
Monitor and manage key performance metrics: acquisition, activation, usage, attrition, profitability, NCLs.
Optimize fee income, interchange revenue, rewards cost, and lifecycle profitability.
Collaborate with Finance to ensure accurate product P&L reporting and forecasting.
Product Development & Enhancement
Work with internal and external partners (e.g., Visa, Mastercard, fintechs) to develop new propositions, features, and benefits.
Lead initiatives such as co-branded cards, digital issuance, tokenization, tap-to-pay, and loyalty integration.
Ensure timely implementation of new product features, campaigns, and pricing changes.
Customer Experience & Digital Integration
Enhance the end-to-end cardholder journey - from application to usage and servicing.
Collaborate with Digital Banking to embed card services into mobile/internet channels.
Support instant issuance, digital onboarding, and self-service capabilities.
Cross-Functional Execution
Liaise with key functions including Marketing, Operations, Risk, Compliance, Legal, IT, and Sales.
Support marketing campaigns, customer communications, and frontline training.
Address issues and gaps raised by internal stakeholders, audit, or customer feedback.
Regulatory & Risk Compliance
Ensure all card products comply with regulatory, scheme, and internal governance requirements.
Own product documentation, SOPs, disclosures, and audit readiness.
* Proactively identify and mitigate operational and reputational risks related to card products.
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