Job Description

JOB PURPOSE:

Leads BAC retail, F&B, advertising, car park and non-aero concessions strategy. Driving revenue growth, concession performance and passenger experience across all commercial spaces.


Oversees commercial space optimization & planning, category management and concession agreements while partnering with stakeholders to deliver new products & services aligned to guest needs.


KEY ACCOUNTABILITIES:

Manage

the

Non-Aero

Revenue

income

steams

for

BAC i

ncluding,

Property and Real estate, Retail Concessions,

Car Parking, Car Rental, Advertising, Food and Beverage and all other revenue streams associated with the non-

aeronautical

category.

Managing the Revenue income in excess of BD13m Review current portfolio and address any inefficiencies Maintain and grow revenue streams across all categories. Create accurate and achievable budget forecasts Contribute to divisional Revenue targets. Ensure Opex budget target are met. Mentor the team in managing revenue targets, creating forecasts and identifying risk to income. improve sales, generate activities and increase penetration

Market BIA to generate new revenue streams for sustainable income and year on year growth

Promote BIA as a must visit destination Promote Retail, F&B and commercial offers to attract passengers and airlines. Promote the Prop and Real Est to increase occupancy rates. Promote Airport Car Parking facilities to increase off peak revenues. Improve the customer journey at BIA.

Develop the Mentor-the-Manager Programme to ensure a structured Succession plan is in place.

Assist in formulating a strategy to individual development to identify skills within the organization Align functional objectives with strategy by setting of subordinates' objectives, managing performance, recruiting qualified staff, developing and motivating staff, provision of formal and informal feedback and appraisal - in order to maximize subordinate and departmental performance. Mentor fellow colleagues and provide guidance Createa culture of open management systems to allow for mentoring and personal development

Concession Strategy & Revenue Growth

Lead the strategy and performance of all non-aeronautical concessions including retail, F&B, advertising, car parks, car rental, and passenger-facing commercial services. Drive revenue growth, yield optimization, and commercial innovation across all concession categories. Develop and deliver budgets, forecasts, and performance plans aligned with BAC commercial objectives.

Commercial Space Planning & Category Management

Oversee commercial space optimization and category management to maximize revenue, brand relevance, and passenger satisfaction. Lead tenant mix strategy and brand selection aligned with passenger demographics and journey needs. Identify opportunities for new products, services, and experiential concepts.

Concession Agreements & Performance Management

Oversee concession agreements, including revenue-sharing models, KPIs, SLAs, and compliance frameworks. Ensure transparent sales reporting, performance tracking, and governance across all concessionaires. Lead corrective actions, renegotiations, and exit strategies for underperforming concessions

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Minimum

Qualification:

Bachelor's degree in management, Science or equivalent qualification.

Minimum Experience:

Minimum 15 years' experience in Commercial, Property & Retail, Real estate or a related field. Minimum 5 years' experience in Airport Concessions, Duty Free operations, F&B operations or a related

Job

Specific

Skills:

Ability to work calmly and constructively under pressure. Good interpersonal skills and communicator. Multi-Tasking with excellent time management skills. Ability to take direction in a team environment while at the same time is confident to work as an individual. Excellent organization and Negotiation skills. Detail orientated. * Public speaking skills and comfortable with making presentations.