Job Description

Key Responsibilities1. Marketing Strategy & Campaigns

Assist in planning and implementing marketing campaigns across digital and traditional channels. Conduct market research to identify trends, competitors, customer insights, and growth opportunities. Track and report performance metrics of campaigns using analytics tools.

2. Digital Marketing

Manage social media platforms (content creation, scheduling, monitoring). Support SEO/SEM, email marketing, website updates, and online advertising initiatives. Coordinate with designers to develop creative assets for online promotions.

3. Content Creation

Create engaging marketing content--including posts, blogs, presentations, scripts, and promotional materials. Proofread and ensure all content aligns with brand guidelines and tone.

4. Brand Management

Maintain consistency in brand messaging & visual identity across all channels. Organize promotional events, exhibitions, and brand activation activities.

5. Coordination & Communication

Collaborate with sales, product, design, and external agencies for campaign execution. Support in preparing marketing reports, presentations, and dashboards for management.

Qualifications & SkillsAcademic & Professional

Bachelor's degree in Marketing, Business Administration, Communications, or related field. 1-3 years of experience in marketing (freshers with strong skillsets may be considered).

Technical Skills

Basic knowledge of digital marketing tools (Google Analytics, Meta Ads, SEO tools). Proficiency in MS Office; familiarity with Canva/Adobe tools is a plus.

Soft Skills

Strong communication and writing ability. Creativity and attention to detail. Analytical mind with problem-solving skills. Ability to multitask and work in a fast-paced environment.
Job Type: Full-time