Job Description

We are a Dubai-based real estate company operating in the premium property and investment market. We are looking for a Social Media Marketing Specialist who understands advertising, SEO, branding, automation, and content strategy.

Responsibilities:

Manage and optimize paid advertising campaigns (Meta / Google Ads) Implement SEO strategies for the company website and improve search visibility Develop and maintain strong brand identity across all digital platforms Plan, direct, and manage video content in coordination with the videographer Schedule and publish content on Instagram, TikTok, LinkedIn, etc. Create regular graphic content using Canva etc. (stories, posts, campaign visuals) Set up and manage WhatsApp Business API, automations, and lead routing systems Integrate leads from ads, website, and portals into CRM / WhatsApp flows Monitor performance, analyze KPIs, and optimize campaigns and content Work closely with management and sales teams on launches and campaigns
Requirements:

Proven experience in social media marketing Strong knowledge of paid advertising (Meta, Google) Understanding of SEO and website content structure Branding mindset with attention to premium positioning Experience managing video content with videographers or creative teams Proficiency in Canva or similar design tools Experience with WhatsApp Business API, chat automation, or CRM integrations Organized, analytical, and results-driven
What We Offer:

Competitive salary based on experience Key role in Dubai's premium real estate market Ownership of digital strategy, automation, and brand presence Long-term career growth in a scaling company
Working Conditions:

Hiring only female candidates who will be on a dependent visa*
Office-based role with standard working hours. Ability to handle a fast-paced work environment and manage multiple priorities.
Job Type: Full-time

Pay: AED2,500.00 - AED3,000.00 per month

Experience:

* Social Media Marketing Specialist: 2 years (Required)