Ad & M International is a 360 marketing and advertising agency based in Dubai, delivering innovative solutions in
Digital Marketing, PR, Branding, Events, and Creative Campaigns
. We help brands grow by combining strategy, creativity, and technology to achieve impactful results.
We are seeking a
Social Media Marketing Specialist
with strong knowledge in
Social Media Marketing and Paid advertising
to manage and grow our clients' digital presence. The ideal candidate should be both creative and analytical, able to develop strategies that drive awareness, engagement, and conversions.
Key Responsibilities
Develop and execute social media strategies for clients across platforms (Instagram, Facebook, LinkedIn, TikTok, X, YouTube, etc.).
Create and manage engaging content (posts, reels, stories, videos, graphics) tailored to each brand's voice and objectives.
Plan, run, and optimize
paid advertising campaigns
on Meta Ads Manager, LinkedIn Ads, TikTok Ads, and other platforms.
Implement and monitor
SEO strategies
to improve search rankings and drive organic traffic.
Track, analyze, and report performance metrics (reach, engagement, leads, conversions) to improve campaign effectiveness.
Conduct competitor and market research to identify trends and opportunities.
Manage online communities, respond to followers, and build strong engagement.
Collaborate with designers, copywriters, and the creative team to deliver high-quality campaigns.
Work with influencers and partners for collaborations and campaign amplification.
Stay up to date with the latest
social media, ads, and SEO
trends, tools, and best practices.
Requirements
Bachelor's degree in Marketing, Communications, or related field (preferred).
2-4 years of proven experience in social media marketing (agency experience is a plus).
Strong understanding of social media algorithms, content trends, and audience engagement strategies.
Hands-on experience with
social media ads management
and SEO optimization.
Knowledge of analytics tools (Google Analytics, Meta Business Suite, etc.).
Excellent written and verbal communication skills in English (Hindi and Malayalam is a plus).
Creative mindset with strong copywriting and content ideation skills.
Familiarity with design/video tools (Canva, Photoshop, Illustrator, or basic video editing) is an advantage.
Job Type: Full-time
Pay: AED3,000.00 - AED4,500.00 per month
Application Question(s):
What is your current notice period?
Education:
Bachelor's (Required)
Experience:
Agency: 2 years (Preferred)
Meta (Facebook & Instagram) marketing: 2 years (Required)
Paid Social : 2 years (Required)
SEO (Search Engine Optimization): 1 year (Preferred)
Language:
* English (Required)
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