Job Description

Develop and Execute Paid Campaigns Plan, launch, and optimize paid marketing campaigns across platforms like Google Ads, Facebook/Instagram Ads, TikTok, and others. Manage Budgets Efficiently Allocate and manage ad spend to maximize ROI, ensuring performance goals (CPC, CPA, ROAS, etc.) are met or exceeded. Monitor Campaign Performance Track daily, weekly, and monthly performance metrics, identifying trends, insights, and areas for improvement. A/B Testing and Experimentation Run experiments on creatives, copy, targeting, and landing pages to improve ad performance and conversion rates. Keyword and Audience Research Conduct in-depth keyword research for search campaigns and define precise audience targeting strategies for social media platforms. Optimize Conversion Funnels Work closely with the website or landing page team to ensure the full user journey is optimized for conversions. Create and Manage Ad Assets Coordinate with designers and copywriters to produce high-performing visuals and ad copy that align with brand messaging. Track Conversions and Setup Pixels Set up and manage tracking tools such as Facebook Pixel, Google Tag Manager, and conversion APIs to accurately track leads and sales. Prepare Reports and Present Findings Compile clear performance reports and present insights and recommendations to internal teams or clients. Stay Up to Date with Platform Changes Continuously learn and adapt to changes in platform algorithms, ad policies, and best practices to stay ahead of the competition. Collaborate Cross-functionally Manage Multiple Accounts or Campaigns Handle multiple campaigns or client accounts simultaneously, ensuring deadlines and performance targets are met.
Job Type: Full-time

Pay: AED4,000.00 - AED6,000.00 per month