with a strong background in Meta Ads (Facebook & Instagram) -- specifically within the iGaming or financial services industry. The ideal candidate should have hands-on experience in generating high-quality leads and running effective A/B testing campaigns to optimize results.
Key Responsibilities
Plan, create, and manage Meta (Facebook & Instagram) ad campaigns focused on lead generation.
Develop advanced targeting strategies to reach the right audience segments.
Conduct A/B testing on creatives, ad copies, and audience sets to improve performance.
Optimize campaigns for CPL, CPA, and ROI.
Monitor campaign metrics, analyze data, and prepare detailed performance reports.
Work closely with the creative team to produce engaging ad visuals and copy.
Stay updated on Meta Ads trends, policy changes, and best practices in iGaming/finance sectors.
Requirements
Proven experience (2-5 years) running Meta Ads for iGaming, finance, or similar high-conversion industries.
Strong understanding of lead generation funnels, tracking, and optimization.
Excellent analytical skills with a data-driven approach.
Proficiency in Meta Business Suite, Ads Manager, and conversion tracking tools (Pixel, Events Manager).
Ability to manage ad budgets efficiently and scale campaigns responsibly.
Strong communication and collaboration skills.
What We Offer
Competitive salary with attractive incentives based on performance.
Opportunity to work on international and high-growth campaigns.
Dynamic, data-driven, and supportive work culture.
Growth opportunities in digital performance marketing.
Job Types: Full-time, Permanent
Pay: AED3,500.00 - AED4,500.00 per month
Beware of fraud agents! do not pay money to get a job
MNCJobsGulf.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.