Position Overview:

We are seeking a dynamic and results-driven Social Media Manager with a strong focus on LinkedIn and proficiency in other social platforms. The ideal candidate will not only manage our social media calendar but will also actively attend, cover, and produce content for events, ensuring our brand\xe2\x80\x99s presence is strong, consistent, and engages our target audience.

Key Responsibilities:

Platform Management:

• Strategize, plan, and execute the company\'s social media content calendar across multiple platforms with a strong emphasis on LinkedIn.
• Develop brand identity, awareness, and positive online reputation/presence.
• Monitor, analyze, and report on KPIs to measure the effectiveness of campaigns and strategize improvements.
• Identifying, managing, and building relationships with prominent influencers and thought leaders.
• Developing and executing influencer marketing strategies and creative campaigns
• Engage with users proactively and reactively, ensuring our brand voice remains consistent and our community feels valued.

Content Creation:

• Produce high-quality content, including graphics, videos, articles, and more, tailored to each social media platform.
• Attend company and industry events, producing live content, interviews, and other media to engage our audience in real time.
• Collaborate with the creative and marketing teams to produce content that resonates with our target audience.

LinkedIn Expertise:

• Implement best practices for LinkedIn to grow and engage our professional audience.
• Leverage LinkedIn analytics to derive insights and tailor strategies.
• Stay updated on new LinkedIn features and incorporate them into the company\'s digital strategy.

Event Coverage:

• Plan and oversee live social coverage of events, webinars, and other related activities.
• Work alongside the PR and events teams to ensure timely and effective communication.
• Continuous Learning:
• Stay up-to-date with the latest trends, tools, and best practices in social media marketing.
• Attend workshops, webinars, and conferences to further enhance skills and stay ahead of the competition.

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