The Starbucks Social Media Manager for MENA will be responsible for driving best-in-class social presence, social strategy, and brand reputation management for the Starbucks brand. They will partner with the regional marketing and digital team to develop and cascade strategic social initiatives across all key pillars of Starbucks. They will also be a key contributor to local market teams for local social media presence.
Responsibilities:

• Develop and implement social media strategies to increase followership, engagement and maintain value-added content across all social channels.
• Monitor emerging social platforms, content, trends, and creative opportunities.
• Stay updated with social media innovations and continually bring new ideas to the team.
• Conduct social listening and leverage insights to influence content creation
• Develop, track, and report on social dashboard metrics with active insights to ensure continual learning and improvement.
• Pitch, manage, and oversee social media content to maintain consistency across channels.
• Measure the success of every launch and always-on content.
• Build cadence for and overlook community management .

Requirements:

• Minimum of 6 years of experience in social media management in a multinational corporation or agency.
• Bachelor\'s degree in marketing, communications, or related field.
• Fluency in English; Arabic speaker preferred.
• Exceptional written and verbal communication skills.
• Strong understanding of social media platforms, trends, and analytics.
• Creative mindset with the ability to generate new ideas and think outside the box.
• Demonstrated experience in developing and executing successful social media campaigns.
• Strong project management skills with the ability to prioritize and manage multiple projects simultaneously.
• Excellent interpersonal skills to build relationships across the organization.

This is a challenging and rewarding opportunity for a driven and dynamic individual looking to make an impact in the social/digital space. If you meet the above requirements, please apply to join our team as the Starbucks Social Media Manager.

About Us:

Alshaya Group is a dynamic family-owned enterprise which was first established in Kuwait in 1890. With a consistent record of growth and innovation, Alshaya Group is one of the world\'s leading brand franchise operators, offering customers an unparalleled choice of well-loved international brands, including: Starbucks, H&M, Mothercare, Debenhams, Cos, American Eagle Outfitters, P.F. Chang\'s, The Cheesecake Factory, The Body Shop, M.A.C, Victoria\'s Secret, Boots, Vavavoom, Pottery Barn and KidZania.

Alshaya Group\'s portfolio extends across MENA, Russia, Turkey, and Europe, with thousands of stores, cafes, restaurants and leisure destinations, as well as a growing online and digital business.

Operating in multiple sectors including Fashion, Food, Health & Beauty, Pharmacy, Home Furnishings and Leisure & Entertainment, Alshaya Group colleagues are united by a commitment to delivering great customer service and brand experiences.

Fresh, modern, and relevant, Alshaya\'s constantly evolving retail portfolio reflects the choices and lifestyle of its customers. From flagship stores and restaurants in prestige malls, to local coffee shops, drive-thrus and online, Alshaya Group brings customers the brands they love in the places they want to be.

Advertised: 04 May 2023 Arabian Standard Time
Application close: 03 Jun 2023 Arabian Standard Time

Alshaya Group