Social Media Coordinator

Dubai, United Arab Emirates

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DUTIES & RESPONSIBILITIES

Create and execute social media strategy through competitive research, persona building and audience identification, messaging and communication
Plan, create and share daily content (images, video or other creatives) that builds meaningful connections and encourages customers and platform followers to engage with the business and to promote our brand,
Set up and optimize company Social media pages within each platform (Instagram, Facebook, Twitter, Snapchat, Tiktok etc) to increase the visibility of company\xe2\x80\x99s social content
Create and manage an activity calendar for all social media activities.
Create and manage an editorial calendar of events and schedules, having all the relevant dates and events of the year and plan their respective contents well ahead of time for execution.
Continuously improve our social media platforms and interaction by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with the team to take and manage photography and videography for content creation and publishing.
Creating and sending out bulk Emails and SMS marketing content and using the relevant tools and platforms to send new offerings, packages, products or upcoming offers to customers and follow up on these.

SKILLS, EXPERIENCE & QUALIFICATION

Proven work experience in social media marketing or as a Digital Media Specialist
Excellent content writing, editing (photo/video/text), presentation and communication skills
Target and results oriented
Demonstrable social networking experience and social analytics tools knowledge
Adequate knowledge of graphic design, CRM and marketing
Knowledge of online marketing and good understanding of major marketing channels
Positive attitude, detail and customer oriented with good multitasking and organizational ability
Fluency in English
BS in Communications, Marketing, Business, New Media or Public Relations

Job Types: Full-time, Permanent Ability to commute/relocate:

Experience:

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