Infinite Sports is a leading hub in the United Arab Emirates, managing four exceptional academies that provide specialist football, cricket, gymnastics, and swimming coaching. In addition, we offer wrap-around care throughout the school week and provide multi-activity camps during school holidays.
We believe that the opportunities sport can provide to improve, empower, and enhance young people's lives are infinite. That's why we are not just proud of what we do, we are passionate about it.
We curate a full schedule of extra-curricular activities and tailor-made enrichment programs and as experts in school sports management and facility rentals, we coordinate with other key providers across venues in the Emirates.
Job Overview
Infinite Sports is looking for a highly creative and strategic Social Media Content Creator to lead, coordinate and deliver all social media requirements. Capture content and come up with creative concepts/campaigns. Support with graphic design and website development. In this role, you will be responsible for managing and growing our social media platforms, capturing and curating engaging content and ensuring brand consistency across all digital channels. You will track industry trends, monitor online conversations, and create compelling content that resonates with our audience.
Roles & Responsibilities
Key Responsibilities
1. Social Media Strategy & Content Development:
Develop and implement a comprehensive
social media strategy
that aligns with the company's marketing objectives. Plan, create, and publish
engaging daily content
across platforms, including Instagram, TikTok, Facebook, and Snapchat. Recognize and capitalize on
emerging social media trends
to keep our brand relevant and engaging. Research
competitor strategies and audience behavior
to refine content approaches.
2. Content Creation & Multimedia Production:
Capture high-quality
photography and videography
for social media use, including event coverage. Edit and enhance
videos and photos
to ensure professional, eye-catching content. Design custom
graphics and promotional materials
for online campaigns. Create
short-form and long-form videos
optimized for social media platforms such as Reels, TikTok, and YouTube Shorts.
3. Audience Engagement & Community Management:
Monitor social media conversations and engage with followers by responding to comments, messages, and mentions. Foster a strong online community by encouraging participation and brand advocacy. Identify opportunities to influence public perception positively through strategic interactions. Collaborate with influencers, athletes, and brand ambassadors to expand brand reach.
4. Performance Tracking & Reporting:
Analyze social media engagement metrics to measure campaign success and optimize content performance. Produce weekly reports on social media analytics, identifying areas for improvement. Use data-driven insights to refine strategies and maximize audience reach.
5
.Compliance & Brand Consistency: Ensure all social media communications follow brand guidelines and best practices. Monitor digital activity across different teams and locations to maintain brand consistency.
6. Collaboration & Brand Promotion:
Work with marketing, PR, and creative teams to develop and execute promotional campaigns. Assist in the planning and execution of social media marketing for events, sponsorships, and product launches. Travel internationally as needed to capture live content and promote the brand.
7. Reporting:
The Social Media Content Creator isresponsible to report to Marketing Manager - Infinite Sports LLC.
PERSONAL COMPETENCIES
Creative & Innovative Thinking
- Ability to develop original content and bring fresh ideas to social media strategies.
Strong Communication Skills
- Fluent in
written and spoken English
with excellent storytelling abilities.
Trend Awareness & Adaptability
- Ability to quickly identify and leverage trending topics.
Independence & Time Management
- Capable of working
efficiently and meeting deadlines
with minimal supervision.
Analytical Mindset
- Ability to
track and interpret data
to refine content strategies.
Collaboration & Teamwork
- Comfortable working across teams and with external partners.
Passion for Football
- Deep understanding of the sport and its culture to create relevant, engaging content.