Job Description

Job Title: Social Media Content Writer

Location: Dubai, UAE

Company: Sterling Perfumes Industries LLC

About Sterling Perfumes

Sterling Perfumes Industries LLC is a leading manufacturer and distributor of fragrances, cosmetics, and personal care products across global markets. Known for innovation, creativity, and trend-setting products, we cater to diverse audiences across the Middle East, Africa, Asia, Europe, and beyond.

Position Overview

We are seeking a creative and detail-oriented Social Media Content Writer to develop engaging, original, and brand-consistent content across digital platforms. This role also requires content moderation and proofreading, ensuring that all published materials are error-free, on-brand, and aligned with company standards.

Key Responsibilities:

Write, edit, and publish engaging posts for social media platforms including Instagram, Facebook, TikTok, LinkedIn, and YouTube.

Create compelling product descriptions, captions, taglines, and short-form content aligned with brand tone and audience.

Moderate all digital content to ensure it is appropriate, relevant, and aligned with company values.

Proofread and fact-check all digital and social content to eliminate grammatical, spelling, and factual errors.

Collaborate with the design and marketing teams to develop creative campaign ideas.

Research current trends, hashtags, and competitor activities to enhance content performance.

Adapt content to different formats such as reels, blogs, product highlights, and ad copies.

Ensure content is SEO-friendly and optimized for reach and engagement.

Track and analyze engagement metrics, providing recommendations for content improvement.

Requirements:

Bachelor's degree in Marketing, Communications, Journalism, or related field.

2-4 years of experience in content writing, social media, or digital marketing, preferably in FMCG, cosmetics, or lifestyle industries.

Excellent proofreading and editing skills with a strong command of grammar and style.

Strong understanding of social media trends, platforms, and content strategies.

Creative mindset with the ability to produce fresh and engaging ideas.

Basic knowledge of SEO and digital marketing principles.

Ability to work in a fast-paced environment and meet deadlines.

Job Type: Full-time

Pay: AED5,000.00 - AED7,000.00 per month