Job Description

Job Summary:

We are seeking a highly skilled and analytical

SEO Expert

with hands-on experience in

on-page and off-page SEO

, and in-depth knowledge of

SEMrush

. The ideal candidate is also comfortable designing visually engaging content for social media using

Canva

, bringing both strategic and creative value to our digital presence.

Key Responsibilities:SEO Strategy & Execution

Develop, implement, and manage comprehensive SEO strategies that increase organic traffic and improve SERP rankings. Perform thorough

keyword research and gap analysis

using SEMrush's Keyword Magic Tool, Keyword Gap, and Organic Research. Optimize web pages using on-page SEO best practices, including title tags, meta descriptions, headers, schema markup, internal linking, and content structure. Lead

backlink building campaigns

, including competitor backlink analysis, using SEMrush's Backlink Analytics and Backlink Audit tools. Monitor and enhance

technical SEO

health using SEMrush's Site Audit tool, addressing issues such as crawlability, mobile usability, speed, broken links, and duplicate content.

SEMrush-Specific Expertise

Utilize

Position Tracking

in SEMrush to monitor keyword rankings and track SEO campaign performance. Analyze competitors using

Traffic Analytics

, Domain Overview, and Organic Research to find opportunities and benchmark performance. Conduct

Content Audits

with SEMrush to identify underperforming content and suggest improvements. Use

SEO Content Template

and

SEO Writing Assistant

to ensure new content aligns with top-ranking standards. Generate detailed SEO performance reports using

My Reports

in SEMrush for internal review and client presentations.

Content & Social Media Support

Work with the content team to create SEO-optimized blog posts, landing pages, and product descriptions. Design high-quality, branded visuals for social media (posts, banners, stories) using

Canva

, aligned with digital marketing goals. Contribute to content planning and calendar creation based on seasonal trends, keyword demand, and SEMrush Topic Research.

Analytics & Reporting

Measure SEO success via Google Analytics, Search Console, and SEMrush dashboards. Provide weekly and monthly performance reports, insights, and data-driven recommendations. Keep up to date with Google algorithm changes and SEO best practices to maintain and grow organic visibility.

Requirements:

2+ years of proven SEO experience with a clear portfolio of results. Advanced-level knowledge of

SEMrush

tools and features, including auditing, keyword research, backlink tracking, and reporting. Experience in technical SEO, content optimization, and link building. Proficiency in

Canva

to design graphics and social media creatives. Familiarity with Google tools: Search Console, Analytics, Tag Manager. Understanding of CMS platforms like WordPress and basic HTML/CSS. Strong analytical and problem-solving skills with attention to detail. Excellent communication skills, both written and verbal.

Preferred Qualifications:

Bachelor's Degree. SEMrush or Google Analytics certification (preferred but not required). Experience in local SEO and international/multilingual SEO. Previous agency or in-house digital marketing experience.
Job Type: Full-time

Pay: From AED3,000.00 per month

Application Question(s):

Have you used SEMrush extensively for keyword research, site audits, backlink analysis, and competitor research? Which of the following SEMrush tools are you confident using? (Select all that apply)
? Keyword Magic Tool

? Site Audit

? Backlink Analytics

? SEO Content Template

? Position Tracking

Can you create basic to intermediate-level graphics for social media using Canva or similar tools?
Education:

Bachelor's (Required)
Experience:

SEMrush: 1 year (Required)
Application Deadline: 28/05/2025