Roles and Responsibilities Optimize copy and landing pages for search engine optimization recommendations Research and analyze competitor Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code. Work with content marketing teams to drive SEO in content creation and content programming Recommended changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords. Manage and develop the SEO program to ensure that year-over-year growth in demand and other business goals are met. Create, track, and manage the budget for SEO. Negotiate contracts with agencies & Vendors. Oversee and analyze current SEO initiatives while identifying and implementing new ones. Ensure on-page optimization best practice implementation, Manage implementation and maintenance of: title & meta tags, URL redirects, 404 errors, robots.txt file, & Google Search console parameters. Monitor Google Search Console and Bing Webmasters Tools. Work closely with Marketing, web Development, and creative team to support new site initiatives. Work with the copy and content team to provide copy best practices for product description, on-page copy, and site content to be developed. Work with all relevant teams to develop and expand our international presence on the web using known best practices and methodologies. Provide weekly performance reports on the SEO channel. work with SEO agency on creating monthly and event performance reports. Present quarterly reports to managers. Identify content gaps on-site, and areas of opportunity for optimization Other: Share SEO current events and Search engine algorithm changes with internal colleagues, monitor the competitive and vendor landscape for trends and best practices, and manage new program development that will lead to business growth. Desired Skills Proven SEO experience Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) Experience with A/B and multivariate experiments Working knowledge of HTML, CSS, and JavaScript development and constraints Up-to-date with the latest trends and best practices in SEO BS/MS degree in a quantitative, test-driven field Job Type: Full-time Salary: From AED4,000.00 per month Ability to commute/relocate:

• Dubai International City: Reliably commute or planning to relocate before starting work (Required)