Senior Specialist, Business Brand
Kuwait City, Kuwait
Job Description
The Company
Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world by 2020. We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers. In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of. Ooredoo's future is bright, and you can be part of our ongoing success. The Role
Develop and deliver awareness and demand generation activities to enable Ooredoo B2B sales to identify new sales opportunities and generate a quality pipelineKey Accountabilities and Activities
BSc degree in Business or relevant field
Ooredoo is an organisation on the move. Thanks to our dedicated employees, we continue to move closer towards our vision to be among the top 20 telecommunications companies in the world by 2020. We are a dynamic global telecommunications player operating in 17 countries across the Middle East, North Africa (MENA) and Asia. We cover a population of more than half a billion people and serve more than 68 million customers. In Kuwait, we employ approximately 1,000 talented people, all of whom are driving Ooredoo to be the number one choice for world-class communications services in Kuwait. In the face of intensifying competition, increasingly sophisticated technology and rising customer expectations, nothing is more important to our success than our team – and it's a team that you can be part of. Ooredoo's future is bright, and you can be part of our ongoing success. The Role
Develop and deliver awareness and demand generation activities to enable Ooredoo B2B sales to identify new sales opportunities and generate a quality pipelineKey Accountabilities and Activities
- Performing market research to identify new trends in industry sectors and developing branding strategies based on these trends
- Developing plans and strategies to increase Business brand awareness and promote products across all business channels
- Conducting market research and gathering information about potential Enterprises Demand across all business segments.
- Develop a segmentation / product strategies to reach the right audience with the right products
- Recommending changes to existing products or developing new products based on market trends and customer feedback
- Develop dashboards to help understanding corporates
- Monitoring competitors’ products and services to identify new opportunities for growth or ways to improve existing products or services.
- Loyalty Management: Define & drive the implementation of customer loyalty programs Coordinate with Productteam to build the necessarily content and material for the sales.
- Ensure a smooth Sales and after sales process across all channels.
- Unify the brand presence and image across all channels
- Ensure the positioning of the business brand/segments/ product.
- Set the right positioning for the b2b products in term of where product /service stands.
- Ensure the brand is well communicated across all business channels.
- Define the Unique Selling Propositions for B2B products.
- Ensure brand consistency.
- Coordinate and manage content management and information sharing among departments, divisions and external customers and divisions.
- Develop and execute brand management plans.
- Create and enhance agency and partner relationships.
- Leverage customer insight data to refine brand management.
- Identify brand-building areas.
- Ensure brand communication for areas of responsibility are consistent with the company and brand positioning.
- Develop and implement media planning, buying, and innovation strategies
BSc degree in Business or relevant field
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Job Detail
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Job IdJD1441521
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationKuwait City, Kuwait
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EducationNot mentioned