Job Description

Senior Performance Marketing Specialist - Majid Al Futtaim Lifestyle - Marketing - Dubai, UAE
Position Overview
The Senior Performance Marketing Specialist role at Majid Al Futtaim Lifestyle in Dubai is responsible for executing the Marketing and Communications strategy for assigned brands, driving performance-led growth across digital channels. Working closely with the Marketing Manager, cross-functional teams, and agency partners, this role focuses on campaign optimization, brand differentiation, revenue growth, and effective budget management within a retail environment.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Marketing Management
Salary: 14000-18000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities

• Plan, brief, coordinate, and execute marketing initiatives for assigned brands in line with the annual marketing calendar and overall Marketing and Communications strategy
• Develop, manage, and optimize performance marketing campaigns across search engines, app stores, and affiliate networks in collaboration with media agencies
• Own and drive SEM and paid app marketing initiatives, continuously identifying opportunities to grow presence and performance
• Prepare detailed performance reports with insights and analysis for management review
• Manage marketing spend by brand, ensuring accurate tracking and optimal utilization within approved budgets
• Build strong understanding of brand values, customer profiles, and behaviors to deliver relevant messaging
• Create synergy across communication channels to deliver consistent and effective brand messaging
• Collect, analyze, and interpret consumer insights to measure campaign effectiveness and impact on sales
• Coordinate with cross-functional teams to align marketing activities and achieve shared objectives
• Brief, manage, and execute offline and online advertising and promotional plans to drive traffic and revenue
• Ensure all marketing activities comply with brand standards and Majid Al Futtaim communication guidelines

Ideal Profile

• Bachelor's degree in Marketing Management or a related field
• Three to five years of experience in marketing roles with strong exposure to performance-based marketing
• Hands-on experience managing SEM, app install campaigns, and affiliate marketing
• Retail industry background preferred
• Strong analytical skills with the ability to interpret performance data and consumer insights
• Excellent coordination, communication, and stakeholder management skills

Why Join Us

• High-impact role driving digital growth for leading lifestyle brands
• Collaborative environment working with diverse teams and agency partners
• Exposure to multi-channel, performance-led marketing initiatives
• Career growth opportunities within a leading regional lifestyle and retail group

About the Company
Majid Al Futtaim is a leading developer and operator of shopping malls, retail, leisure, entertainment, and lifestyle destinations across the Middle East, North Africa, and Central Asia. Through its Lifestyle division, the Group continues to invest in data-driven marketing and brand-building initiatives that create great moments for everyone, every day.
Job Title Senior Performance Marketing Specialist - Majid Al Futtaim Lifestyle - Marketing - Dubai, UAE
Senior Performance Marketing Specialist - Majid Al Futtaim Lifestyle - Marketing - Dubai, UAE
Position Overview
The Senior Performance Marketing Specialist role at Majid Al Futtaim Lifestyle in Dubai is responsible for executing the Marketing and Communications strategy for assigned brands, driving performance-led growth across digital channels. Working closely with the Marketing Manager, cross-functional teams, and agency partners, this role focuses on campaign optimization, brand differentiation, revenue growth, and effective budget management within a retail environment.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Marketing Management
Salary: 14000-18000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities

• Plan, brief, coordinate, and execute marketing initiatives for assigned brands in line with the annual marketing calendar and overall Marketing and Communications strategy
• Develop, manage, and optimize performance marketing campaigns across search engines, app stores, and affiliate networks in collaboration with media agencies
• Own and drive SEM and paid app marketing initiatives, continuously identifying opportunities to grow presence and performance
• Prepare detailed performance reports with insights and analysis for management review
• Manage marketing spend by brand, ensuring accurate tracking and optimal utilization within approved budgets
• Build strong understanding of brand values, customer profiles, and behaviors to deliver relevant messaging
• Create synergy across communication channels to deliver consistent and effective brand messaging
• Collect, analyze, and interpret consumer insights to measure campaign effectiveness and impact on sales
• Coordinate with cross-functional teams to align marketing activities and achieve shared objectives
• Brief, manage, and execute offline and online advertising and promotional plans to drive traffic and revenue
• Ensure all marketing activities comply with brand standards and Majid Al Futtaim communication guidelines

Ideal Profile

• Bachelor's degree in Marketing Management or a related field
• Three to five years of experience in marketing roles with strong exposure to performance-based marketing
• Hands-on experience managing SEM, app install campaigns, and affiliate marketing
• Retail industry background preferred
• Strong analytical skills with the ability to interpret performance data and consumer insights
• Excellent coordination, communication, and stakeholder management skills

Why Join Us

• High-impact role driving digital growth for leading lifestyle brands
• Collaborative environment working with diverse teams and agency partners
• Exposure to multi-channel, performance-led marketing initiatives
• Career growth opportunities within a leading regional lifestyle and retail group

About the Company
Majid Al Futtaim is a leading developer and operator of shopping malls, retail, leisure, entertainment, and lifestyle destinations across the Middle East, North Africa, and Central Asia. Through its Lifestyle division, the Group continues to invest in data-driven marketing and brand-building initiatives that create great moments for everyone, every day.
Post Details
Job Start Date
Salary from 14000.00
Salary to 18000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location

Skills Required