Senior Merchandising Officer - Electronics Category
Job Overview
Sharaf DG is looking for an experienced Senior Merchandising Officer (SMO) to lead strategic category planning, drive sales and margin targets, and manage supplier relations for the electronics division. This Dubai-based role is key to achieving market share, optimizing inventory, and executing marketing plans in line with retail trends.
Job Location: Dubai, United Arab Emirates
Industry: Retail
Function: Purchasing / Procurement / Merchandising
Salary: 12000-16000 monthly (Market estimated)
Gender: Any
Job Type: Full-time
Job Overview
The SMO will work closely with the Category Head to develop category-level strategies, manage vendor negotiations, ensure optimal stock levels, and analyze category performance across sales, margin, and inventory KPIs. This role demands a blend of strategic insight, commercial negotiation skills, and operational execution.
Key Responsibilities

• Develop category strategy and meet assigned sales and margin targets
• Lead annual negotiations with suppliers on pricing, payment terms, returns, and merchandising support
• Manage store-level sales and profitability by ensuring balanced stock availability
• Track competitive market activity and implement counter strategies to improve market share
• Coordinate with marketing to develop and execute category-specific promotional plans
• Align with internal teams for vendor coordination, product registration, and financial reconciliation
• Maintain healthy stock levels using OTB and working capital guidelines
• Conduct weekly/monthly sales and margin analysis to optimize buying and product selection
• Review internal and GFK data to align product assortment with customer preferences
• Implement timely clearance strategies for aging and end-of-life inventory
• Ensure planograms and store displays are current and aligned with promotional goals
• Improve GMROI and GMROF through optimized merchandising and inventory control
• Liaise with suppliers to organize training programs for store teams on new products

Job Requirements

• Minimum 5 years of category management experience in retail, preferably electronics
• Postgraduate qualification; MBA in Sales & Marketing is highly desirable
• Strong commercial acumen with proven vendor management and negotiation skills
• Advanced planning, forecasting, and analytical capabilities
• Proficient in Excel, SAP, and retail analytics tools (e.g., GFK)
• Strong communication and cross-functional coordination abilities

What We Offer

• Leadership role in one of the UAE's leading electronics retail brands
• Competitive salary with performance-linked growth
• End-to-end ownership of a high-impact product category
• Direct exposure to vendor partnerships, campaign planning, and pricing strategy

About the Company
Sharaf DG is a major retail player in the UAE's consumer electronics market. Known for its wide product range, strategic vendor collaborations, and in-store customer experience, Sharaf DG relies on strong category managers to drive growth and innovation across its retail network.
Job Title Senior Merchandising Officer - Electronics Category
Senior Merchandising Officer - Electronics Category
Job Overview
Sharaf DG is looking for an experienced Senior Merchandising Officer (SMO) to lead strategic category planning, drive sales and margin targets, and manage supplier relations for the electronics division. This Dubai-based role is key to achieving market share, optimizing inventory, and executing marketing plans in line with retail trends.
Job Location: Dubai, United Arab Emirates
Industry: Retail
Function: Purchasing / Procurement / Merchandising
Salary: 12000-16000 monthly (Market estimated)
Gender: Any
Job Type: Full-time
Job Overview
The SMO will work closely with the Category Head to develop category-level strategies, manage vendor negotiations, ensure optimal stock levels, and analyze category performance across sales, margin, and inventory KPIs. This role demands a blend of strategic insight, commercial negotiation skills, and operational execution.
Key Responsibilities

• Develop category strategy and meet assigned sales and margin targets
• Lead annual negotiations with suppliers on pricing, payment terms, returns, and merchandising support
• Manage store-level sales and profitability by ensuring balanced stock availability
• Track competitive market activity and implement counter strategies to improve market share
• Coordinate with marketing to develop and execute category-specific promotional plans
• Align with internal teams for vendor coordination, product registration, and financial reconciliation
• Maintain healthy stock levels using OTB and working capital guidelines
• Conduct weekly/monthly sales and margin analysis to optimize buying and product selection
• Review internal and GFK data to align product assortment with customer preferences
• Implement timely clearance strategies for aging and end-of-life inventory
• Ensure planograms and store displays are current and aligned with promotional goals
• Improve GMROI and GMROF through optimized merchandising and inventory control
• Liaise with suppliers to organize training programs for store teams on new products

Job Requirements

• Minimum 5 years of category management experience in retail, preferably electronics
• Postgraduate qualification; MBA in Sales & Marketing is highly desirable
• Strong commercial acumen with proven vendor management and negotiation skills
• Advanced planning, forecasting, and analytical capabilities
• Proficient in Excel, SAP, and retail analytics tools (e.g., GFK)
• Strong communication and cross-functional coordination abilities

What We Offer

• Leadership role in one of the UAE's leading electronics retail brands
• Competitive salary with performance-linked growth
• End-to-end ownership of a high-impact product category
• Direct exposure to vendor partnerships, campaign planning, and pricing strategy

About the Company
Sharaf DG is a major retail player in the UAE's consumer electronics market. Known for its wide product range, strategic vendor collaborations, and in-store customer experience, Sharaf DG relies on strong category managers to drive growth and innovation across its retail network.
Post Details
Job Start Date
Salary from 12000.00
Salary to 16000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location