Job Description

Job Title Senior Marketing Executive

Description

MARKETING Dubai
Senior Marketing Executive - Maison Margiela

We usually respond within
a week

Who we are

We are a leading partner for luxury across the Middle East. With more than 600 stores, 300 brands and over 65 years of experience in the region, we have become a major player in the beauty, fashion and gift sectors, by offering service excellence to our partners and delighting all our customers. We are moving fast from a traditional distributor and retailer for luxury in the Middle East, to a hybrid retailer bringing luxury experiences to the fingertips of customers everywhere.

To fuel the next stage of our growth we are looking to build a world class team. From physical retail through to supply chain and customer loyalty, we aim to use technology and data to continuously improve every aspect of our operations. We are looking for top talent to join us on this journey of exploring new horizons together.

What you'll be doing

As our Senior Marketing Executive you will be going on a journey with the team to drive the marketing strategy and activities of Maison Margiela and eventually other franchised brands. You will be unleashing your creativity, your ATL, BTL and digital marketing skills to drive non traditional marketing approaches to the brand/s in the GCC and Middle East region.

You will be responsible for providing professional support in a wide range of marketing activities, working closely with regional marketing executive, commercial and administrative teams. You will be interpreting, adapting and planning brand marketing plans, keeping in mind the brand standards and budgets.

Advertising and Promotional Activities:

Assist in building marketing plan / calendar for the different chains/brands/ markets in close co-operation with the Department Manager and the brand's marketing departments

Be involved in all aspects of marketing and media from planning, advertising, promotions, public, media relations, product development and research

Customer Data Base:

Build, maintain and update good database (CRM) through consolidate information from shop floors

Carry out local market research, customer survey, assessing customer demands, brand positioning, monitor competitors' activities, and evaluating market campaigns

Advertising and Promotional Activities:

Channel all suppliers and customers information (animation / training / launch plan) to stores/shop managers, area, and department and division manager

Communicate all required information about animation / visibility to the suppliers

Coordinate with advertising agencies and clients on media plans

Define the media and PR plan by briefing the advertising agency

Ensure preserving the image of the brand at the POS by respecting its merchandising guidelines

Escalate complex problems to the relevant person to ensure case/issue is closed efficiently and in timely a manner

Follow all relevant Division policies, processes and standard operating procedures so that work is carried out in a controlled and consistent manner

Follow the day-to-day activities related to own job with minimal supervision to ensure continuity of work

Follow up closely on the plans' implementation, schedule and activities in all concerned markets

Handle the marketing plan forecast and the marketing plan orders

Handle translation of all the documents

Inform purchasing supervisor about marketing activities to ensure the availability of the stock timeframe

Liaise with the different department (regional marketing team, Euro RSCG) to build the latter

Manage and coordinate with concerned parties for the production of marketing materials being from leaflets, visuals, podiums, flyers, and preparing necessary photo shoots to pro reading press releases

Manage the various marketing budgets to organize corporate above the line and below the line promotional / advertising activities and corporate items purchase

Marketing and Promotional Plans

Meet and discuss with local suppliers for all marketing bookings and animations

Monitor windows, podiums and any other promotional area ensuring promotional activities throughout the year, in coordination with the design department (3D)

Organise, attend events, and exhibitions

Participate in relevant projects and community activities as and when needed

Plan and follow-up on promotions in coordination with the different area managers and the training and promotion manager

Prepare monthly management report comparing the budget verses the stock

Prepare monthly updated report of expenses

Present the various marketing plans to the stores/ shop managers and ensure its proper implementation

Secure sponsorship to assist with the publicity and funding of marketing projects

Send the catalogues, new price lists and miscellaneous information to the customers

Splitting the media investments by product line and by media support to respect the brand's media strategy and the total budget initially set by the Area Manager/ Department Manager

Work in coordination with commercial team and list objectives for main customers

What you'll need to succeed

At least 4-5 years of experience in relevant role within the Luxury Fashion industry

Passionate about niche high luxury brands and social media savvy

Highly accountable and able to work autonomously confidently

Well connected with the Fashion industry in UAE and the GCC

Have your network and PR of the right audience and market for the brand

Have expertise in the GCC and Middle East region

Got an eye for content creation on Social Media

Highly presentable and you resonate with luxury fashion brands

Highly organized and have keen eye to details

Numerical and have previous experience in budgeting

You are able to travel frequently across Europe and the region

What we can offer you

With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.

We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts. To view all our perks and benefits,

Department Role Senior Marketing Executive - Franchise Locations MARKETING Dubai
Senior Marketing Executive - Maison Margiela

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