Job Description

PHD is a global media and marketing communications agency, driven by innovation and creativity. We deliver transformative growth by helping our clients outthink, outpace and outgrow their competition - with intelligence connected across a next generation network - that brings everything and everyone together.
Services: Media planning & buying; strategic planning; data analytics & technology consultants; social & content marketing; SEO; creative services including dynamic creative optimization.
The Senior Executive - Paid Search & Paid Social will manage Paid Search and Paid Social strategies for MENA-region clients. This includes optimizing campaigns, advising on best practices, supporting client onboarding, and staying updated on industry trends.
A Typical Day Will Include:

• Providing expertise across Paid Social and Paid Search, Programmatic is a plus.
• Consulting and guiding teams to design and implement search and social strategies for diverse MENA-region portfolios.
• Working closely with operations teams to ensure campaigns meet KPIs by offering optimization guidance and troubleshooting support.
• Acting as the key expert in client conversations.
• Leading client onboarding and supporting their technical setup across platforms.
• Developing strong, trusting relationships with clients by providing innovative solutions to achieve their business objectives.
• Staying updated on industry trends by collaborating with key publishers and building an innovation roadmap.
• Leading Quarterly Business Reviews by consolidating insights and recommendations.
• Maintaining a deep understanding of the performance advertising ecosystem, including activation platforms, tagging, measurement, data providers, DMP/CDP, etc.
• Being the go-to expert for biddable topics, offering training, consultations, best practices, and platform updates.
• Leading cross-functional digital projects such as data partnerships, attribution modeling, and DCO.
• Owning the section for new business pitches by demonstrating forward-thinking strategies and storytelling.
• Activating campaigns with the operations team and ensuring quality control in campaign setups.
• Managing communication between planning and operations teams.
• Supporting the Performance Manager in developing overall digital performance and integrated media strategies.
• Managing data through automated dashboard solutions.

The Ideal candidate will have:

• Relevant years of experience in a similar agency role.
• Strong expertise in Paid Search and Paid Social.
• Hands-on experience with performance platforms (Google Ads, META, TikTok, Snapchat, Twitter and LinkedIn).
• Strong understanding of digital marketing for both eCommerce and branding media activation.
• Analytical mindset with attention to detail and strong organizational skills.
• Critical thinking, problem-solving abilities, and an entrepreneurial approach.
• Excellent client service and relationship-building skills.
• Ability to meet deadlines in a fast-paced agency environment.
• Strong communication and presentation skills (verbal and written).
• Fluency in English; Arabic language skills are a plus.
• Proficiency in MS Office and relevant internet applications.
• Understanding of tracking ecosystems, including MMP, Analytics360, and Campaign Manager.
• Preferred certifications: Facebook Blueprint, Analytics360, and Campaign Manager.

*Only shortlisted candidates who meet our requirements will be contacted.
DIVERSITY & INCLUSION
At Omnicom Media Group, our people are our greatest asset. We are committed to fostering an inclusive environment that attracts, engages and retains the best possible talent. Our diversity of experiences, backgrounds, locations, viewpoints and ideas is what makes us a great place to work and differentiates us as an employer of choice.
EQUAL OPPORTUNITY
At Omnicom Media Group we are committed to expanding opportunities for all employees without regard to race, color, religion, gender, age, national origin, sexual orientation, gender expression, disability or any other characteristic. Each person is valued for his or her talents, expertise, experience and perspective.

Skills Required