Senior Director Of Marketing & Communications

Abu Dhabi, AZ, AE, United Arab Emirates

Job Description

Mandarin Oriental Hotel Group





Mandarin Oriental Hotel Group is the award-winning owner and operator of some of the most luxurious hotels, resorts and residences located in prime destinations around the world, with a strong development pipeline. Increasingly recognised for creating some of the world's most sought-after properties, the Group provides legendary service inspired by Asian heritage whilst representing the very cutting-edge of luxury experiences.


Emirates Palace Mandarin Oriental, Abu Dhabi





Emirates Palace is the definition of an unrivalled Arabian fantasy. From a 1.3 km pristine private beach, landscaped pools and a private marina overlooking a natural bay, the hotel is located in the heart of Abu Dhabi and perfect for a once-in-a lifetime holiday or for events and meetings that make a statement, with some of the city's largest hotel conference centres. Emirates Palace offers award-winning 5-star luxury hospitality and authentic local experiences with 394 luxurious rooms and suites along with award-winning culinary cuisines.




Responsibilities




Strategic Oversight:

Formulate and implement comprehensive marketing and communication strategies to elevate the brand and drive business growth.

Team Leadership:

Lead and mentor a team of marketing and communications professionals, ensuring alignment with strategic goals.

Budget Management:

Oversee the marketing budget, ensuring efficient resource allocation and measuring the ROI of initiatives.

Partnership Development:

Cultivate relationships with media, influencers, and industry partners to boost brand visibility and reputation.

Customer Insight:

Leverage market research and guest data to refine marketing strategies and enhance engagement.

Crisis Management:

Expertly handle public relations challenges, safeguarding the brand's reputation and addressing negative perceptions.



Experience and Background




Seasoned Professional:

12 + years in Marketing and Communications, strong focus on luxury industries.

Proven Achievements:

Demonstrated success in crafting and executing high-impact marketing campaigns and elevating brand prestige in the luxury market.

Educational Qualifications:

An advanced degree in Marketing, Communications, Business Administration, or related fields is advantageous, as are specialized certifications in luxury brand management or digital marketing.



Key Competencies and Expertise




Luxury Market Insight:

In-depth knowledge of the ultra-luxury market, including trends, customer behavior, and competitive dynamics.

Strategic Vision:

Expertise in developing and executing sophisticated marketing strategies that align with the business's luxury brand identity and business objectives.

Creative Leadership:

Skilled in guiding the creation of high-end content and campaigns that captivate an affluent audience.

Brand Stewardship:

Proficient in managing and enhancing the hotel's brand image, ensuring consistency across all communication channels.

Digital Savvy:

Strong understanding of digital marketing, social media, CRM systems, and data analytics.

Business Acumen:

Proficient in overseeing various operational aspects within a multifaceted resort complex.



Personal Attributes




Sophisticated Communication:

Maintain an elegant and polished communication style suited for high-net-worth individuals and luxury brand stakeholders.

Innovative Approach:

With a forward-thinking mindset, stay ahead of industry trends and embrace new strategies to distinguish the resort in a competitive market. *

Cultural Sensitivity:

Exhibit awareness and respect for diverse cultural nuances, crucial for an international clientele and team.

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Job Detail

  • Job Id
    JD1876884
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Abu Dhabi, AZ, AE, United Arab Emirates
  • Education
    Not mentioned