Job Description

We are looking for a highly experienced Senior AV/ELV Sales Specialist to lead business development and project acquisition across the UAE. The ideal candidate must bring a strong portfolio of established relationships and direct access to key decision-makers in both government and private sectors.
This role requires a results-driven professional who understands the technical and commercial dynamics of the AV/ELV industry and is capable of leveraging deep-rooted connections to generate and close high-value opportunities.
Key Responsibilities

• Identify, develop, and secure AV/ELV projects through strong existing contacts in both government entities and private sector organizations
• Build on relationships with consultants, MEP contractors, developers, system integrators, and end clients
• Present tailored solutions for AV/ELV systems, including site-specific proposals and technical/commercial presentations
• Collaborate closely with internal design, estimation, and technical teams to ensure accurate and efficient project delivery
• Monitor and manage the full sales cycle: lead generation, negotiation, closing, and after-sales follow-up
• Provide regular updates on sales pipeline, forecasts, and market trends
• Stay ahead of industry innovations and competitors in the UAE market

• Minimum 6 years of sales experience in AV/ELV systems within the UAE
• Proven network of active contacts in both government departments (e.g., ministries, municipalities, police, defense, etc.) and private sectors (real estate, hospitality, corporate, retail)
• Strong technical knowledge of:
• AV systems (audio, video, control)
• CCTV & Surveillance
• Access Control & Intercom
• Structured Cabling
• Public Address/BGM Systems
• Automation and Control Systems
• Demonstrated ability to close complex, large-scale projects
• UAE driving license is mandatory
• Arabic speaking is an added advantage