INSPIRE | EXHILARATE | DELIGHT For over seven decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. In its pursuit to excel as a hybrid luxury retailer, the Group has curated a portfolio of over 10 owned brands and strengthened its distribution and marketing expertise for over 400 international names across luxury fashion, beauty, jewellery, watches, eyewear, and art de vivre categories. Every step at Chalhoub Group is taken to build a future where luxury dreams become reality - bridging cultures and crafting memorable experiences for our consumers. Be it by constantly reinventing itself, committing to innovation, or embracing new technologies, the Group is shaping the future of luxury retail. It delivers seamless omnichannel experiences across more than 950 stores, online platforms, and mobile apps. Driving this innovation journey is The Greenhouse - the Group's innovation hub, incubator, and accelerator for startups and emerging businesses, regionally and globally. Chalhoub Group fosters a people-at-heart culture rooted in diversity, equity, and inclusion, and a workplace catalysed by forward thinking and future-proofing. Today, it brings together over 16,000 talented professionals across eight countries in the Middle East, with a presence in LATAM. Their collective efforts have earned the Group the Great Place to Workxc2xae certification in several markets. Sustainability is at the core of the Group's strategy, guided by a clear commitment to people, partners, and the planet. Chalhoub Group is proud to be a member of the United Nations Global Compact, a signatory of the Women's Empowerment Principles, and to have pledged to reach Net Zero by 2040. What you'll be doing
Propose new channels and capabilities to enable on the Marketing tool, given the Brands' maturity
Support in the logic set-up of the Marketing tool and its capabilities
Implement the Marketing Automation strategy
Assist in the definition of Customer Journeys for the different clusters of customers within each Brand
Create content for each Brand related to customer and Brand milestones and in line with the Customer Journey
Liaise with the graphic design team for the assets and the marketing team for alignment with Brand guidelines
Guarantee optimal development and deployment of digital marketing campaigns based on business goals, customer insights, and their behavior
Ensure a 360 alignment between the social media, e-commerce, retail, and triggered communication strategies to seamlessly engage with audiences across all channels
Segment database to ensure relevance to customers and optimal use of the budget in each campaign
Develop, execute, and track the efficiency of A/B testing campaigns to provide recommendations on how to optimize Brands' communication
Perform data analyses and post activity evaluations and reports to deliver customer insights and recommendations of each activation
Identify new trends in digital marketing, evaluate new tools, and ensure the Brand is at the forefront of industry developments, particularly developments in mobile marketing
Support in the development of any activity related to 1:1 communication with customers"
What you'll need to succeed
The ability to meet tight deadlines and outstanding time management skills.
Teamworking with CRM team as well as other stakeholders and brands
Excellent communication skills
Commercial awareness with a strategic mindset
Analytical skills
Creativity
Problem-Solving
Project management
Highly organized
3+ yrs CRM experience
What we can offer you With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day. We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts. We Invite All Applicants to Apply It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity. We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.
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