Job Description

We are seeking a dynamic

Sales and Marketing Manager

to drive revenue growth and brand awareness for our portfolio of holiday homes. In this role, you will develop and execute integrated sales strategies, lead marketing campaigns, and build strategic partnerships that maximize occupancy and optimize average daily rates.

Key Responsibilities

Develop and implement annual sales plans and marketing strategies aligned with business objectives Lead a sales team to generate new corporate, group, and leisure accounts while nurturing existing relationships Plan and manage digital and traditional marketing campaigns, including SEO, SEM, email marketing, social media, and PR. Analyze market trends, the competitive landscape, and guest insights to identify opportunities and adjust strategies accordingly. Collaborate with revenue management to set pricing guidelines, packages, and promotional offers. Represent the company at industry events, trade shows, and networking functions to cultivate partnerships. Monitor campaign performance using analytics tools; prepare regular reports on KPIs such as occupancy, ADR, RevPAR, and ROI Coordinate with operations, guest relations, and property teams to ensure seamless execution of group bookings and events.

Qualifications & Experience

Bachelor's degree in Marketing, Business Administration, Hospitality, or related field 5+ years of progressive sales and marketing experience within the hospitality or holiday-homes sector Proven track record of meeting or exceeding revenue targets and building strategic partnerships Experience managing both digital marketing channels and offline sales activities Familiarity with CRM systems, marketing automation tools, and analytics platforms

Skills & Competencies

Strong leadership and team-building abilities with a performance-driven mindset Excellent communication, negotiation, and presentation skills Analytical thinker able to derive insights from data and translate them into actionable plans Creative approach to campaign design and problem solving High level of organization, time management, and ability to prioritize multiple projects Proficiency in Microsoft Office and marketing tools such as Google Analytics, HubSpot, or Salesforce 5+ years of progressive sales and marketing experience within the hospitality or holiday homes sector Proven track record of meeting or exceeding revenue targets and building strategic partnerships Experience managing both digital marketing channels and offline sales activities Familiarity with CRM systems, marketing automation tools, and analytics platforms
Job Types: Full-time, Permanent