Job Description

Rider Communication and Engagement Specialist - Dubai, UAE
Position Overview
Talabat is looking for a Rider Communication and Engagement Specialist in Dubai, UAE to strengthen communication and engagement with its rider community across the MENA region. This role will support content development, campaign execution, and rider experience initiatives, ensuring that riders feel informed, valued, and connected.
Job Details
Location: United Arab Emirates
Location: Dubai
Industry: Marketing / PR / Advertising
Function: Copywriting / Editing
Salary: 10000-13000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Candidate Preferred Location: Any
Job Type: Full-time
What You'll Do

• Create rider-focused content in English and Arabic, coordinating translations into Roman Urdu and Kurdish
• Write engaging copy for in-app messages, SMS, newsletters, social media, and video scripts
• Maintain a content bank and messaging templates for consistent communications across markets
• Support the execution of regional rider communication campaigns for seasonal and operational events
• Manage assigned parts of the rider communication calendar, ensuring smooth coordination with stakeholders
• Lead and coordinate rider campaigns or on-ground events under supervision, including logistics and vendor follow-up
• Manage digital rider-facing platforms such as WhatsApp, Tweety, TikTok, Instagram, and Facebook
• Track and report on campaign performance, budget efficiency, and ROI
• Support post-campaign evaluations, collecting rider feedback and field insights for improvement
• Collaborate with operations, fleet partners, and marketing teams to align messaging and initiatives

Candidate Requirements

• 3-5 years of experience in content creation, communications, or copywriting, ideally in logistics, technology, or gig-economy
• Bachelor's degree in Journalism, Communications, English, Psychology, or a related field
• Native-level fluency in English and Arabic, both written and spoken
• Strong content portfolio covering campaigns, crisis communication, social media posts, and educational materials
• Proficiency with digital tools and social media platforms for communication campaigns
• Experience managing content calendars and delivering high-quality work under tight deadlines
• Creative thinker with analytical ability to evaluate campaign impact and optimize future efforts
• Proactive self-starter with strong problem-solving skills

Why Join Us

• Play a key role in improving the rider experience in one of the region's leading delivery platforms
• Competitive salary with benefits and career growth opportunities
• Be part of a dynamic, international team in a fast-paced environment
• Exposure to regional projects that influence rider engagement across multiple markets
• Work in a collaborative culture that values creativity, innovation, and continuous improvement

About the Company
Talabat, headquartered in Dubai, UAE, is the Middle East's leading on-demand food and quick commerce platform and a proud member of Delivery Hero Group. Since 2004, Talabat has connected millions of customers with restaurants, shops, and groceries across nine countries. Delivery Hero, listed on the Frankfurt Stock Exchange, operates in over 70 countries worldwide. Together, Talabat and Delivery Hero continue to transform logistics, rider engagement, and customer experience across the region.
Job Title Rider Communication and Engagement Specialist - Dubai, UAE
Rider Communication and Engagement Specialist - Dubai, UAE
Position Overview
Talabat is looking for a Rider Communication and Engagement Specialist in Dubai, UAE to strengthen communication and engagement with its rider community across the MENA region. This role will support content development, campaign execution, and rider experience initiatives, ensuring that riders feel informed, valued, and connected.
Job Details
Location: United Arab Emirates
Location: Dubai
Industry: Marketing / PR / Advertising
Function: Copywriting / Editing
Salary: 10000-13000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Candidate Preferred Location: Any
Job Type: Full-time
What You'll Do

• Create rider-focused content in English and Arabic, coordinating translations into Roman Urdu and Kurdish
• Write engaging copy for in-app messages, SMS, newsletters, social media, and video scripts
• Maintain a content bank and messaging templates for consistent communications across markets
• Support the execution of regional rider communication campaigns for seasonal and operational events
• Manage assigned parts of the rider communication calendar, ensuring smooth coordination with stakeholders
• Lead and coordinate rider campaigns or on-ground events under supervision, including logistics and vendor follow-up
• Manage digital rider-facing platforms such as WhatsApp, Tweety, TikTok, Instagram, and Facebook
• Track and report on campaign performance, budget efficiency, and ROI
• Support post-campaign evaluations, collecting rider feedback and field insights for improvement
• Collaborate with operations, fleet partners, and marketing teams to align messaging and initiatives

Candidate Requirements

• 3-5 years of experience in content creation, communications, or copywriting, ideally in logistics, technology, or gig-economy
• Bachelor's degree in Journalism, Communications, English, Psychology, or a related field
• Native-level fluency in English and Arabic, both written and spoken
• Strong content portfolio covering campaigns, crisis communication, social media posts, and educational materials
• Proficiency with digital tools and social media platforms for communication campaigns
• Experience managing content calendars and delivering high-quality work under tight deadlines
• Creative thinker with analytical ability to evaluate campaign impact and optimize future efforts
• Proactive self-starter with strong problem-solving skills

Why Join Us

• Play a key role in improving the rider experience in one of the region's leading delivery platforms
• Competitive salary with benefits and career growth opportunities
• Be part of a dynamic, international team in a fast-paced environment
• Exposure to regional projects that influence rider engagement across multiple markets
• Work in a collaborative culture that values creativity, innovation, and continuous improvement

About the Company
Talabat, headquartered in Dubai, UAE, is the Middle East's leading on-demand food and quick commerce platform and a proud member of Delivery Hero Group. Since 2004, Talabat has connected millions of customers with restaurants, shops, and groceries across nine countries. Delivery Hero, listed on the Frankfurt Stock Exchange, operates in over 70 countries worldwide. Together, Talabat and Delivery Hero continue to transform logistics, rider engagement, and customer experience across the region.
Post Details
Job Start Date 1970-01-01
Salary from 10000.00
Salary to 13000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location

Skills Required