JOB TITLE

Rare Disease Brand Manager - Metabolic

Location, Dubai,UAE

ABOUT ASTRAZENECA

AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development, and commercialisation of prescription medicines for some of the world\xe2\x80\x99s most serious diseases. But we\xe2\x80\x99re more than one of the world\xe2\x80\x99s leading pharmaceutical companies.

ROLE SUMMARY

AstraZeneca is accelerating the expansion of our geographical footprint in rare diseases following the acquisition of Alexion in 2021. Rare diseases are a high-growth therapy area with rapid innovation and significant unmet medical need. Over 7,000 rare diseases are known today \xe2\x80\x93 yet less than 1% of them have an approved treatment.

As we begin to build our position as a Rare Disease leader, we seek a Rare Diseases Brand Manager to join our Commercial Team in UAE. The Brand Manager is a full-time position, responsible for developing and implementing rare disease brand strategies.

The Brand Manager will work very closely with the Franchise Head to deploy and adapt the AZ brand strategy to the local market, including tactics and execution.

The Brand Manager reports to the Franchise Head

The Brand Manager will develop strategy for assigned portfolio: brand planning process, brand positioning in context of competitive landscape (messages, programs, key initiatives)

What you\xe2\x80\x99ll do

Develops and coordinates implementation of marketing programs for assigned brand(s)including cost management

Ensures launch readiness and planning of key activities pre/post launch. Builds solid marketing mix through delivery of appropriate channels. Proposes and supports design of appropriate programs to deliver excellence in customer experience

Develop robust understanding of the patient journey to design tailored programs tackling the gaps within, with special attention to patient finding activities

Leads forecast during business planning process. Input to market research plan and monitors KPIs for brand dashboard

Contributes for development and implementation of KOL management plan

Lead identification and development of marketing best practices and support implementation on the local market

Demonstrates business ethics and ensure active respect of values, business ethics, local laws, policies and Marketing procedures. Ensures all activities and responsibilities are carried out in compliance with the high standards of ethics and integrity required by the Code of Conduct, supporting Policies and Standards and Company Values to protect and enhance long term performance and reputation

Manage advertising and other support agencies in implementing global communication tools and in developing local marketing materials, including promotional materials for the field team.

Establish and maintain quality and trustful contacts within the relevant medical community, with opinion leaders, influencers and deciders, in compliance with local requirements: have frequent contact with field team, HCP and KOLs

Support field teams\xe2\x80\x99 execution of promotional events from concept design to content delivery

Other duties within position\xe2\x80\x99s scope, as assigned by Line Manager

Only Candidates who are based in UAE will be considered.

Essential for the role

Leadership skills, potential to develop in a more senior role

2-5 years of Brand management experience within an innovative pharmaceutical company with focus on speciality care businesses

5 - 10 years\xe2\x80\x99 industry experience, preferably in niche markets/orphan drugs.

Product launch experience a plus

Medical Degree desirable, MBA a plus

Availability for local travel

Flexibility & adaptability

Solid understanding of marketing concepts

Very good presentation skills \xe2\x80\x93 for senior audience

Excellent KEE management

Resilience to work effectively in a fast-changing environment

Experience in the pre & post launch marketing of pharmaceutical products

Able to act and influence at a senior level

Evidence of excellent skills in communication, influencing and projects tactical management

Very good command of English

Desirable for the role

Advanced degree(s) in business or science.

Rare Disease experience is preferable but not mandatory.

Experience in Enzyme Replacement Therapies/Genetics /Endocrinology/Immunology/Neurology will be an advantage

Why AstraZeneca?

At AstraZeneca we\xe2\x80\x99re dedicated to being a Great Place to Work. Where you are empowered to push the boundaries of science and unleash your entrepreneurial spirit. There\xe2\x80\x99s no better place to make a difference to medicine, patients, and society. An inclusive culture that champions diversity and collaboration, and always committed to lifelong learning, growth, and development. We\xe2\x80\x99re on an exciting journey to pioneer the future of healthcare.

So, what\xe2\x80\x99s next?

Are you already imagining yourself joining our team? Good, because we can\xe2\x80\x99t wait to hear from you.

Are you ready to bring new ideas and fresh thinking to the table? Brilliant! We have one seat available, and we hope it\xe2\x80\x99s yours.

Where can I find out more?

Our Social Media, Follow AstraZeneca on

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Date Posted 21-\xd9\x85\xd8\xa7\xd9\x8a\xd9\x88-2023

Closing Date 31-\xd9\x85\xd8\xa7\xd9\x8a\xd9\x88-2023

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

AstraZeneca