Product Marketing Manager
UAE, United Arab Emirates
Job Description
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Job Responsibilities
- Formulating the global marketing strategy and budget allocation for Government Inspections and International Trade in alignment with the business strategy.
- Holding primary responsibility for all marketing activities for the Global Government Inspections and International Trade business, including digital and offline activities, market intelligence, PR, and external/internal communications. This encompasses strategic planning and tactical implementation, ensuring consistent rollout across all platforms and regions.
- Set the objectives and KPIs for the global marketing and communication strategy for the business (globally and within the regions) and monitor the progress.
- Led the content creation and asset development initiatives for Government Inspections and International Trade\'s global assets and campaigns that resonate with target audiences and align with our brand identity/values.
- Fostering collaborative relationships with business\'s Global/Regional/Local Management, Global Product Managers, Corporate Marketing and Communications, Regional and Local MarCom teams, Global and Regional Shared Services Centers, and Competency Centers.
- Optimizing the marketing channels and enhancing both offline and online presence for the business unit. This involves continuous monitoring and analysis of channel performance, as well as implementing improvements to enhance visibility, engagement, and conversions.
- Manage and monitor the global marketing and communication budget for the business field.
- Proven experience in B2B marketing, preferably in global markets.
- Strong leadership skills and ability to collaborate with diverse stakeholders.
- Analytical mindset with the ability to drive data-driven marketing strategies.
- Excellent communication skills and relationship-building abilities.
- Creative problem-solving skills and adaptability to changing market dynamics.
- Proficiency in project management and budget allocation.
- Familiarity with government inspections and international trade regulations is a plus.
- Bachelor\'s degree in marketing, business administration, or related field required.
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Job Detail
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Job IdJD1640973
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationUAE, United Arab Emirates
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EducationNot mentioned