Product Mgr Accountabilities to Business Unit Lead
Maximizes the brand potential at national level
Executes Country Operating Plan
Delivers branding campaign in line with international guidance
Responsibilities
Drives motivation of sales force towards brand aspiration (cycle and launch meetings)
Develops and implements Country Cardio line Brand Plan in full congruence with International Brand Plan
Designs and executes promotional activities (detail aids, message scripts, advertising, congresses, etc.) in line with international branding and key messages
Develops LRP with Business Planner
Proposes national sales target and achieves agreement with Business Unit Leader and Sales/District Managers
Partners with international PM
Translates/implements international brand campaign locally
Analyses market research and develops POA
Coordinates competitive intelligence and drives competitive action plans
Partners with the Medical Affairs Manager to optimize the brand performance (goals of clinical trials, KOL development, etc.)
Agrees with other PM in Franchise Team on joint projects
Recruits and manages external vendors
Identifies business opportunities and develops business cases
Qualifications The knowledge and skills necessary to perform the duties of this position are typically acquired through the following combination of education, experience and knowledge, or the equivalent.
Minimum Requirements
Academic education or experience from similar positions
Minimum 5 years of experience in the pharmaceutical industry
1 to 2 years as a Product manager
Fluency in English and Cantonese, both oral and written communications
Financial and budgeting skills and experience
Documented track record of product launch
Computer skills (MS Office programs)
Preferred Requirements
Minimum 7 years experience in a Multinational pharmaceutical company
Minimum 2 years experience as a Product Manager is preferred
.Cardiovascular experience is preferred
Documented success in gaining or maintaining market leadership position
Join Us If you're seeking a career where you can truly make a difference in the lives of others, a career where you can work at the absolute forefront of biotechnology with the top minds in the field, you'll find it at Amgen. Amgen, a biotechnology pioneer, discovers, develops and delivers innovative human therapeutics. Our medicines have helped millions of patients in the fight against cancer, kidney disease, rheumatoid arthritis and other serious illnesses. As an organization dedicated to improving the quality of life for people around the world, Amgen fosters an inclusive environment of diverse, ethical, committed and highly accomplished people who respect each other but compete intensely to win. Together, we live the Amgen values as we continue advancing science to serve patients.
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