We're seeking a Principal UI Designer to own and evolve the visual foundation of our design system. In this specialized role, they'll craft the core components, patterns, and visual language that empower product teams across the organization.
Responsibilities:
Design and maintain design system components including buttons, form fields, navigation, data visualizations, and all reusable UI elements
Build contextual design patterns that combine components into repeatable solutions for product use cases
Establish and manage visual design tokens: color palettes, typography scales, spacing systems, elevation, and other foundational styles
Design interaction patterns and motion behaviors for components across different states and transitions
Create clear visual and contextual hierarchies that guide users through interfaces
Collaborate with design system engineers to ensure designs translate seamlessly into code
Create comprehensive documentation including usage guidelines, component variants, states, and design rationale
Evaluate and respond to component and pattern requests from product teams
Ensure all components and patterns meet accessibility standards (WCAG)
Maintain visual consistency and quality across the entire design system
Requirements:
8+ years of experience in UI/visual design with extensive design systems experience
Exceptional visual design aesthetic with a strong portfolio demonstrating refined craft and attention to detail
Expert understanding of interaction design principles and micro-interactions
Proficiency in motion design for UI, including transitions, animations, and state changes
Mastery of visual and contextual hierarchy to create intuitive, scannable interfaces
Proven track record of building and scaling design systems at organizational level
Expert proficiency in Figma, including variants, auto-layout, and component libraries
Deep understanding of design systems architecture: tokens, components, patterns, and their relationships
Experience with design tokens and theming systems
Knowledge of component API design
Solid knowledge of accessibility standards (WCAG) with practical application experience
Understanding of how design translates to code: CSS concepts, responsive design, technical constraints
Familiarity with HTML/CSS, React and Flutter
Understanding of version control concepts
Experience with design system governance
Ability to think in systems rather than individual pages or features
Excellent communication skills for documenting decisions and collaborating with cross-functional teams
Experience mentoring and providing design direction to other designers
Strategic thinking and ability to influence design system adoption across the organization
What Makes This Role Unique
This role focuses on creating the building blocks and patterns that other designers and developers use, rather than designing product features or specific application pages. The impact multiplies across the entire organization.
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