Develop and execute PR strategies to enhance brand awareness and reputation
Build and maintain strong relationships with media, influencers, and partners
Prepare press releases, media kits, and official statements
Coordinate media coverage, interviews, and brand collaborations
Monitor public perception and manage brand communications
Content Creation:
Create engaging content for social media, website, campaigns, and marketing materials
Plan and manage content calendars aligned with brand goals
Write captions, articles, scripts, and promotional copy
Capture or coordinate photos/videos for digital platforms (as required)
Ensure consistent brand tone, voice, and visual identity
Digital & Brand Engagement:
Manage and grow social media presence and engagement
Track performance metrics and provide content/PR reports
Support marketing campaigns, launches, and events
Stay updated on industry trends, media, and digital platforms
Qualifications & Skills
Bachelor's degree in Communications, Marketing, PR, Media, or related field
Proven experience in PR, content creation, or social media management
Strong writing, storytelling, and communication skills
Creative mindset with attention to detail
Knowledge of social media platforms and analytics tools
Ability to manage multiple projects and deadlines
Job Type: Full-time
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