PR and Influence Marketing Specialist We are seeking a talented and motivated PR and Influence Marketing Specialist to join our marketing team. This role is instrumental in enhancing the brand\'s reputation, fostering positive relationships with stakeholders, and leveraging the power of influencer marketing to drive brand awareness and growth. The ideal candidate should be a strategic thinker, creative problem-solver, and possess excellent communication and relationship-building skills. Key Responsibilities: Public Relations (PR):Develop and execute PR strategies to enhance brand visibility and reputation.
Create and maintain relationships with media outlets, journalists, and bloggers.
Write and distribute press releases, news articles, and other promotional materials.
Monitor media coverage and prepare reports on brand mentions.
Respond to media inquiries and coordinate interviews and media appearances.
Plan and execute PR events, conferences, and press briefings. Influencer Marketing:Identify and engage with relevant influencers in the industry.
Create influencer marketing campaigns and partnerships that align with brand goals.
Negotiate contracts and terms with influencers.
Monitor and analyze influencer performance to ensure campaign effectiveness.
Develop and maintain relationships with influencers, acting as the main point of contact.
Track and report on the ROI of influencer marketing campaigns. Content Creation:Collaborate with influencers to create engaging content that aligns with the brand\'s message and values.
Assist in developing creative content for PR materials, blog posts, social media, and other channels.
Ensure consistency in brand messaging across all marketing materials. Crisis Management:Develop and implement crisis communication plans.
Respond to and manage negative public feedback or PR crises.
Act as a spokesperson for the company when necessary. Analysis and Reporting:Use analytics tools to measure the impact of PR and influence marketing efforts.
Provide regular reports and insights to the marketing team on the success of campaigns.
Adjust strategies based on performance data. Qualifications:

• Bachelor\'s degree in Marketing, Public Relations, Communications, or a related field.
• Proven experience in PR, influencer marketing, or a related role.
• Strong written and verbal communication skills.
• Excellent relationship-building and negotiation skills.
• Proficiency in social media platforms and influencer marketing tools.
• Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
• Knowledge of crisis management and effective problem-solving skills.
• Analytical and data-driven approach to decision-making.

Job Type: Full-time Salary: AED6,000.00 - AED8,000.00 per month Ability to commute/relocate:

• Dubai: Reliably commute or planning to relocate before starting work (Required)